Top brands boost value 全球最具价值品牌发布 The world's most valuable brands have seen their total brand value increase by 5.9% despite the economic, social and personal impacts of the COVID-19 pandemic, a report released on Tuesday has found. 6月30日发布的一份报告显示,虽然新冠肺炎疫情对经济、社会和个人造成了冲击,但全球最具价值品牌的总价值仍增长了5.9%。 The total brand value of the top 100 brands has reached $5 trillion, equivalent to the annual GDP of Japan, according to the 2020 BrandZ Top 100 Most Valuable Global Brands report, which was released by global communication services provider WPP and Kantar. 全球通讯服务供应商WPP和凯度联合发布的“2020年BrandZ最具价值全球品牌100强”排行榜显示,排名前100名的品牌价值合计达5万亿美元,相当于日本的全年GDP。 |