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由于美国的种族主义风波,雀巢的冰激凌被迫改名字

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Dreyer's Grand Ice Cream announced this week that its Eskimo Pie ice cream bars will be getting a new brand name, acknowledging in a statement that the current name is "derogatory."

醉尔斯冰激凌本周宣布旗下的爱斯基摩派雪糕将更换新的品牌名称,在声明中承认目前这个名字“略带贬义”。

In a statement obtained by Fox Business, Dreyers Grand Ice Cream, the U.S. subsidiary for Froneri, which acquired Nestle USA Ice Cream late last year, said that the move is part of the company's larger review of its products.

Froneri的美国子公司醉尔斯冰激凌去年年末收购了雀巢美国冰激凌公司。在福克斯商业频道拿到的一份声明中,醉尔斯冰激凌称此举是该公司对其产品进行更大规模审查的一部分。

We are committed to being a part of the solution on racial equality, and recognize the term is derogatory,” said head of marketing for its parent Dreyers Grand Ice Cream Elizabell Marquez in a statement obtained by the outlet: “This move is part of a larger review to ensure our company and brands reflect our people values.”

在媒体获得的声明中,其母公司醉尔斯冰激凌的市场营销主管Elizabell Marquez说:“我们在解决种族平等问题上也在尽自己的一份力,我们承认这个品牌名称用词不当。除了这一举措之外,我们还会进行更大范围的审查,以确保我们的公司和品牌能反映人民的价值观。”

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