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抖音现在厉害了,从迪士尼挖高管来做CEO

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Teenagers may not know the name Kevin Mayer, but hes about to play an outsize role in their lives.

年轻人可能没听过Kevin Mayer这个名字,但他将对年轻人的生活产生巨大影响。

The longtime veteran of the Walt Disney Company just became the CEO of TikTok. In doing so, Mayer will take the reins of an app whose bedazzling hold over Gen Z has made it one of the most influential, albeit controversial, platforms of the COVID-19 era.

这位迪士尼公司经验丰富的高层刚刚成为了抖音的首席执行官。也就是说,Mayer将负责管理这款应用,它牢牢抓住了Gen Z人群,虽然饱受争议,但已经成为新冠疫情期间最具影响力的平台之一。

Mayer has been with Disney since the early 1990sminus a stint as the CEO of Playboy.com and other venturesand hes helped shepherd along the acquisition of some of its most consequential brands, including Pixar, Marvel, and Lucasfilm.

Mayer从20世纪90年代初开始就职于迪士尼,其间还担任过花花公子和其他公司的首席执行官。他参与了迪士尼对一些大品牌的收购,包括皮克斯、漫威和卢卡斯影业。

More recently hes become known for his pivotal role in the launch of the all-important Disney Plus streaming service. Mayer was thought to be among the most obvious potential successors to outgoing CEO Bob Iger, but he was passed over for Bob Chapek, who ran Disneys theme parks unit.

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