说到想创意,很多人第一时间想到的是大家坐在会议室里你一言我一语地头脑风暴。然而,一项面向创意人才的新调查指出,人们普遍认为头脑风暴不利于出创意,在参会者没有充分准备的情况下举行的头脑风暴会议就是在浪费时间。 Perhaps more than any other category of professionals, creative types are expected to thrive in brainstorms. In the public’s imagination, their offices are filled with fidget toys and Post-it notes in an array of colors, all meant to absorb some of the energy of a group of fast-thinking, well-dressed hipsters deep in ideation mode. 也许和其他职业相比,创造性工作更应该是头脑风暴的活跃之地。在公众的想象里,创意人员的办公室里放满了抗压玩具和五颜六色的便条,这些都是用于从思维敏捷、衣着光鲜的创意人才那里吸取构思的能量。 |