Dove have come under fire for releasing an advert on Facebook featuring a black woman turning into a white woman after supposedly using the beauty brand’s body lotion. 多芬在社交媒体Facebook上发布了一则广告:一位黑人女性使用多芬的沐浴露后肤色变成了白色。而这则广告为多芬带来了麻烦。 Critics were quick to accuse the brand of aligning use of their body cleansing product with a racial transformation, which inadvertently presents the former as “dirty” and the latter as “clean” within the context of the ad. 很快,有评论者控诉多芬把沐浴露和种族差异联系起来,广告内容无意中透漏着黑人很“脏”,白人很“干净”的意思。 Dove has since issued an apology and the incriminating video has been removed. 多芬为此发表了致歉声明,并删除了这则涉嫌歧视的视频。 |