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What's the difference between a little lie and a whopper of a lie? If you say either the intention behind the lie or the ramifications of the lie, you're right in line with what most people believe the difference to be. 小鬼话和弥天大谎之间，到底有多大区别？如果你认为区别就在于两者的目的和结果有差异，那么你的想法就代表了大多数人的意志。 Here's another question: What do a little lie and a whopper of a lie have in common? Answer: They're both not the truth and if you're in sales and actually want to have long term success, anything short of the truth WILL hurt you. 那么问你另一个问题：这两种谎言之间，又有什么共同点呢？答案显而易见：不管大小，他们都是鬼话。如果你在销售中做了一点点缺失诚信的事情，你都决计无法获得长远的成功。 Here's how. 告诉你为啥。 Setting the Groundwork for More Lies 一个谎话十个圆 Lies are sticky things. Telling just one small lie to a customer or to a prospect probably won't do much harm as long as the lie truly is a harmless, little lie. For example, telling an angry, irate customer that you were working on their issue right when the customer called you when you were actually doing something completely different, is probably a harmless lie. Your intention behind the lie were probably to calm the customer down and give him the impression that your customer's problems are your problems and "there's no time like the present" to get things resolved. | 
