An 'accidental study' has revealed that teenagers' subconscious can help predict the popularity of new songs. Research into how peer pressure impacts on our musical preferences looked at brain movements while the subjects were listening to music they have never heard before. Years later - when some of the tunes they listened to had, by coincidence, become hits - scientists identified common features between the subjects when they were listening to the tunes that would go on to be popular. 一项“意外研究”偶然揭示了一个现象,那就是青少年的潜意识可以帮助预测新歌曲的流行程度。关于“同龄压力”如何影响我们在音乐上的偏好的研究是这样的,在实验对象听他们从未听过的歌曲的时候观察他们的脑部运动从而得到结论。多年以后,由于巧合,当年他们所听过的某些旋律成为流行歌曲时,科学家们可以在当他们听如今成为流行曲的歌曲时,找到实验者之间的共同特征。 Even more startlingly, the results were the same whatever the subjects' personal preferences were. The brains of both those who like the tunes, and those who didn't, reacted in the same subconscious way. 'We have scientifically demonstrated that you can, to some extent, use neuroimaging in a group of people to predict cultural popularity,' says Gregory Berns, a neuroeconomist and director of Emory's Center for Neuropolicy. 更令人吃惊的是,无论当事人的喜好如何,实验结果都是出奇的一致。那些喜欢这些曲调的和不喜欢这些曲调的人,他们的大脑以同样的一种潜意识方式去反应。“我们已经科学地证明了,你可以在一定程度上运用一组人的神经影像来预测文化的流行程度。”Gregory Berns如是说,他是研究神经影像的Emory中心的神经科经济学家兼编辑。 |