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With an already impressive empire of clothing and homeware, in 2017 high street retailer H&M expanded its offering with the launch of its own-brand beauty line. 高街零售品牌H&M，已经是服饰和家用品牌的帝国，2017年它还开拓起了自己的美妆产品线。 Consisting of 700 products encompassing everything from makeup and hair to perfume and bodycare, the collection has been received well by bargain hunting beauty buffs ever since. 整条美妆线有700多种产品，从洗头护发用品到香水还有身体乳一应俱全。也因此，受到了喜爱平价美妆的美女前所未有的追捧。 So much so that now the fast fashion giant has joined forces with one of the world's leading perfume houses to create a collection of 25 brand new scents. 这个时尚快消品的巨头和世界香水商联手，发行了25款全新的香味的香水。 Created in collaboration with Givaudan, the “wardrobe of fragrances” has been formulated by the in-house H&M team and perfumers Olivier Pescheux – a world renowned and award winning perfumer – and NisrineGrillie – a young rising star in the fragrance world 和奇华顿联合出品的“衣柜香水”，是由H&M内部团队和世界著名获奖调香师Olivier Pescheux以及香水界冉冉升起的明星NisrineGrillie共同合作。 “We focused a lot on high quality ingredients, from the single note fragrances to the contemporary blends and the more nuanced perfumes that really highlight the origin of the key ingredient,” says Pescheux. | 
