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[高考复习指南] 湖北省2017届高三英语二轮复习 第3模块 阅读理解 模块综述(课件)

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  第三模块

  │ 题型探究

  Aiming for customer delight is all very wellbut if services do not reach the high level promiseddisappointment or worse will be the result.This can be eased by offering an apology and an explanation of why the service did not meet usual standards with empathy (for example,“I know how you must feel”),and possible solutions (replacementcompensation or whatever fairness suggests best meets the case). Airlines face some of the toughest challenges over customer care.Fierce competition has convinced them that delighting passengers is an important marketing toolwhile there is great potential for customer anger over delays caused by weather, unclaimed luggage and technical problems. 第三模块

  │ 题型探究

  For British Airways staffa winning telephone style is considered vital in handling the large volume of calls about bookings and flight times.They are trained to answer quicklywith their namejob title and awe are here to helpattitude.The company has invested heavily in information technology to make sure that information is available instantly on screen. British Airways also says its customer care policies are applied within the company and staff are taught to regard each other as customers requiring the highest standards of service. 第三模块

  │ 题型探究

  Customer care is obviously here to stay and it would be a foolish company that used slogans such aswe do as we please”.On the other handthe more customers are promisedthe greater the risk of disappointment. ()1.The writer mentionsphone rage”(Paragraph 3)to show that ________. Acustomers often use phones to express their anger

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