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Jack: Okay, okay. There's no shortage of future slogans. Phil, what have you got? Phil: Well, um, same store sales are up 8.4% this quarter which is just... amazing. And the increase extends across every demographic. It's "tweens," heavy users, minivan dads, even seniors. So, clearly, the Big One is not only a big hit, it is quickly becoming the flagship of our brand. Dave: Which we'll be building on, both in the upcoming second half of our campaign and in merchandising. Jack: Terrific. Don, what about those Little Big Ones? Don: Well, uh, last week, you know, we did a pretty extensive focus group with some of the kids from Martin Luther King Elementary. Jack: Yeah? Don: And it went great. Tested 91% in the top three boxes. They loved 'em. Jack: What is it now, eight to a bag? Don: No, no, no. You're thinking about theItty Bittys. Jack: Oh. Don: No, no. We figure three Little Big Ones for each kid's meal is gonna work out about right. But we wanna do a little more testing on that as well. Jack: How about Disney? Don: No word yet. Dave: Also, the PBS deal doesn't seem to be happening. Uh, apparently Burger King and McDonald's have the Teletubbies alllocked up. Jack: Fuck 'em. | 
