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Whether it is a married couple choosing a new car, two friends buying a holiday or business colleagues investing in stocks and shares, if one of the two is a woman then the pair will take fewer risks. 不管是夫妻挑选新车，两个朋友一起购买旅游度假产品，还是两个同事一起投资股票证券，如果这两人中有一个是女性的话，那他们承担的风险就会小些。 This means if you want a good deal, you should make sure there's a woman in the negotiations. 这意味着如果你想完成一次比较成功的交易，你最好确定有一名女性参与到协商过程中来。 A compromise is more likely when a woman is involved in the decision making, according to new research. 据一项新的研究显示，当有女性参与交易的最终决策时，形成折衷方案的可能性更大。 Men making decisions together are dismissive of compromise and more likely to 'assert their masculinity' by going for an extreme deal, says a study in the Journal of Consumer Research. 《消费者研究》杂志的一项研究显示，男性一起进行交易决策的时候，他们往往会对折衷的方案不屑一顾，而更倾向于通过极端的交易方案来显示自己的“男子气概”。 Researchers from the Carroll School of Management at Boston College tested a range of buying and selling goods with a different range of prizes, on 900 pairs of volunteers. | 
