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Should Pepsi break up? 百事应该拆分吗? IFIRMLY believe that Pepsicos value is maximised asone company, said IndraNooyi, the boss of PepsiCo,during the announcement of the companysthird-quarter results on October 12th. What followed wasan impassioned pleafor the Power of One. That ishow Pepsi describes its clout with suppliers,retailersand customers, thanks to its ability to market and distribute severalof its brands together. 百事公司老板Indra Nooyi 在10月12日发布公司第三季度业绩报告时说：我坚信百事公司作为一个整体的价值是最大化的。随后，她为整体的力量做了热情洋溢的辩护。百事公司以这种方式向供应商、零售商和消费者描述了其影响力，这是由于它有能力将其旗下的诸多品牌共同销售及分销。 Fuelledby growth in emerging markets, Pepsis results were better than expected. Netrevenueincreased by 9%, excluding the impact of the companys recent takeoverof Wimm-Bill-Dann, aRussian food firm. Pepsis operating profit was up by 4%compared with the same period lastyear. 受新兴市场增长的推动，百事的业绩较预期的出色。包括近来收购俄罗斯食品公司Wimm-Bill-Dann所带来的巨大影响，百事公司的净收入增长了9%，营业利润较去年同期上涨了4个百分点。 Yetperhaps Ms Nooyi protests too much. She has been under fire from investors whosay that,in her quest to transform Pepsi into a maker of healthier wares, shehas taken her eyes off itscore business of pushing tasty stuff thats bad foryou. Its drinks business has lost marketshare and is dragging down the valueof its snacks operation. The carpers suggest a solution:Pepsi should splitinto two smaller portions, a drinks firm and a snack peddler. That way,Frito-Lay would no longer subsidise Pepsi,Gatorade and Tropicana . | 
