From BBC to NYT 从 BBC 到 NYT A new boss for an old paper. 老报纸,新总裁。 THE New York Times Company, an Americannewspaper group, has a history of ill-fatedacquisitions, such as About.com, a loss-makingonline information service it bought in 2005 and may soon offload. On August 14th thecompany appointed Mark Thompson, the departing director-general of the BBC, a Britishpublic broadcaster, as its new boss. Will Mr Thompson be another acquisition that thecompany will regret? 作为一家美国报纸集团,纽约时报公司的收购之路一直坎坷不平。它曾于2005年收购 About.com,但可能很快就要将这个包袱易手他人了。8月14日,该公司委派马克汤普生为新任总裁。汤普生是英国公共广播公司 BBC的总裁,但即将离任。 收购 汤普生是否将再次让纽约时报公司感到后悔? Arthur Sulzberger, the paper s hands-on publisher and chairman, is hoping that Mr Thompsoncan help to rescue the Grey Lady, which has swooned because of falling print circulationand advertising revenues. Janet Robinson, chief executive since 2004, abruptly resignedlast December; she had risen up through the ranks of the advertising division. 《纽约时报》凡事亲力亲为的出版人兼董事长阿瑟苏兹伯格希望汤普生能够帮助拯救由于印刷版发行量下滑、广告收入降低而深陷泥潭的 灰色女士 。自2004年起担任《纽约时报》执行总裁的詹妮特罗宾逊于去年十二月突然辞职;她在就任总裁之前曾在公司广告部工作,后来步步高升。 |