Selling cars online The TrueCar challenge 网上卖车 TrueCar来势汹汹 A price-comparison website causes ructions in the motor trade 比价网站在汽车销售行业掀起争议 AMERICANS looking for a new car nowadays often use online price-comparison sites such asAutoTrader, Edmunds and eBay to find the best deal. 如今的美国人若要买辆新车,通常会上一些比价网站来淘最好的价格,诸如AutoTrader,Edmunds和eBay等。 Most such sites charge dealers a small fee for passing on sales leads from shoppers who havesubmitted their details. 这些网站多数将注册的经销商提供的销售线索展示在网页上,从中赚取小额报酬。 TrueCar, a relative newcomer, does things differently. 而TureCar,作为行业相对年轻的成员,却有着不同的经营方法。 It charges dealers $300, but only when its introduction of a customer results in a sale, and itmakes its dealers guarantee to honour their quotes, no excuses. 它只在推荐的客户完成买卖后收取经销商300美元费用,前提是经销商无条件保证履行其价格承诺。 TrueCar taps into data from state vehicle-registration offices, car-loan providers and othersources to compile what it says are the most accurate figures available for what motoristspay for the same car locally. This can be several hundred dollars less than the sticker price,and is often below invoice the price that, according to the paperwork sent by thecarmaker, represents the wholesale price the dealer paid. |