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The economics of Groupon The dismal scoop on Groupon 团购网的经济学 团购网站惨淡的独家资讯 A micro-economist assesses Groupon 微观经济学家评估团购网站Groupon ON OCTOBER 24th Groupon says it will start its roadshow . Groupon声称将于10月24日开始 路演 。 The social-media sensation, which offers online coupons for bargains at local shops andrestaurants, is planning an initial public offering later this year. 这个曾一时轰动的社交媒体，提供当地商店和餐馆特价商品的在线优惠券，计划今年晚些时候进行首次公开招股。 Valuations as high as $20 billion were until recently bandied around, but that now seemswildly optimistic. 直到最近才有消息称该公司市值高达200亿美元，但是现在看起来有点过于乐观， Groupon will lose $280m on revenues of $1.69 billion in 2011, predicts Benchmark, aconsultancy. That is an ocean of red ink. 邦仕马克咨询公司预测Groupon公司2011将亏损2.8亿美元，年收入为16.9亿美元。这是巨大的亏损。 Groupon started with a nifty idea. Its website offered a daily deal whereby consumers couldbuy a product or service very cheaply if a minimum number of people signed up. | 
