Local hero 地方英雄 Brazil s biggest software firm sees a sluggisheconomy as an opportunity 巴西最大的软件公司把经济不景气看做机会 IN THE late 1970s Bill Gates predicted a computeron every desk and in every home. Laercio Cosentino, an engineer at SIGA, a Brazilian makerof software for mainframes, concluded that therefore every small firm in his country, eventhe ubiquitous street-corner padari a, would eventually have one. 在20世纪70年代晚期比尔盖茨曾经预测到每张桌子上和每个家里都将有一台电脑。LaercioCosentino,SIGA的一名工程师,一个巴西大型机软件制造者,得出一个结论因此在他国家的每个小公司,甚至是随处可见的街角面包房,最终也会拥有一个。 In 1983 Mr Cosentino, then just 22, convinced his boss to set up a separate business toconcentrate on serving small and medium-sized enterprises. 1983年 Mr Cosentino,当时仅仅22岁,说服他的老板设立一个独立的业务部门专门为中小型企业提供服务。 Thirty years on, the company, nowadays called Totvs, dominates Brazil s 1.9-billion-a-yearmarket for enterprise software. 30年来,这家公司,今天被称为Totvs,占据了巴西每年19亿公司软件市场份额。 |