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[职场英语] 出乎意料:创业者十大不同寻常的信念

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Most people agree that entrepreneurs have to think differently and take risks to have much chance of building a successful business. Yet I have found that serious entrepreneurs usually go way beyond these platitudes in their actions and thinking, and often wont volunteer their real views, for fear of alienatingregularpeople, and being branded a fanatic.

多数人认同,创业者必须具有与众不同的思维方式,并且敢于冒险,这样才更有机会去建立一家成功的企业。然而我发现,那些真心想有所建树的创业者经常与这些老生常谈相去甚远,并且出于对被“普通人”疏远和被贴上狂热分子标签的恐惧,他们往往不会践行他们真正的想法。

In his new bookThe Entrepreneur Mind,” by serial entrepreneur Kevin D. Johnson, he outlines 100 essential beliefs, insights, and habits of serious entrepreneurs. Most of these are predictable, like think big and create new markets, but I found a few, like the ten below, that will likely raise the hackles of many people outside this lifestyle, and manywannabeentrepreneurs.

在连续创业者Kevin D.Johnson的新书《创业思维》中,他概括了100条为连续创业者们所坚持的理念,见解和习惯。多数都在预料之中,如从大局思考以及开创新的市场,然而我也找出了一小部分,比如下面说的这十条,这些可能会触怒那些不以这种生活方式生活的人,以及许多“有抱负”的创业者。

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