The continued appeal of online shopping 网上购物热潮继续增温
<p>随身英语<span word="The">The</span> <span word="continued">continued</span> <span word="appeal">appeal</span> <span word="of">of</span> <span word="online">online</span> <span word="shopping">shopping</span> 网上购物热潮继续增温</p><p>自1994年以来，网上购物已经慢慢地侵蚀了“传统”的高街零售体验。现在，许多人更愿意在网上购物。但这是为什么呢？为什么时至今日，网上购物“门庭若市，熙来攘往”，而传统商店却无人问津？本集《随身英语》讨论不断增温的网上购物热潮。</p><p><span word="Vocabulary">Vocabulary</span>: <span word="shopping">shopping</span> 词汇: 购物</p><p><span word="The">The</span> <span word="first">first</span> <span word="thing">thing</span> <span word="sold">sold</span> <span word="online">online</span> <span word="was">was</span> <span word="a">a</span> <span word="CD">CD</span>. <span word="It">It</span> <span word="sold">sold</span> <span word="in">in</span> 1994 <span word="for">for</span> $12.48. <span word="In">In</span> 1995, <span word="Amazon">Amazon</span> <span word="launched">launched</span> <span word="its">its</span> <span word="online">online</span> <span word="bookshop">bookshop</span>, <span word="and">and</span> <span word="later">later</span> <span word="that">that</span> <span word="year">year</span> <span word="the">the</span> <span word="online">online</span> <span word="auction">auction</span> <span word="site">site</span> <span word="that">that</span> <span word="would">would</span> <span word="become">become</span> <span word="eBay">eBay</span> <span word="sold">sold</span> <span word="its">its</span> <span word="first">first</span> <span word="item">item</span>. <span word="Fast">Fast</span>-<span word="forward">forward</span> <span word="to">to</span> <span word="the">the</span> <span word="modern">modern</span> <span word="day">day</span> <span word="and">and</span> <span word="online">online</span> <span word="shopping">shopping</span> <span word="is">is</span> <span word="huge">huge</span> <span word="business">business</span>. <span word="In">In</span> <span word="contrast">contrast</span> <span word="to">to</span> <span word="the">the</span> <span word="recent">recent</span> <span word="UK">UK</span> <span word="announcements">announcements</span> <span word="that">that</span> <span word="many">many</span> <span word="high">high</span>-<span word="profile">profile</span> <span word="retail">retail</span> <span word="chains">chains</span> <span word="and">and</span> <span word="department">department</span> <span word="stores">stores</span> <span word="need">need</span> <span word="to">to</span> <span word="close">close</span> <span word="retail">retail</span> <span word="outlets">outlets</span> <span word="to">to</span> <span word="save">save</span> <span word="money">money</span>, <span word="online">online</span> <span word="shopping">shopping</span> <span word="is">is</span> <span word="thriving">thriving</span>. <span word="In">In</span> <span word="fact">fact</span>, <span word="the">the</span> <span word="UK">UK</span> <span word="Office">Office</span> <span word="for">for</span> <span word="National">National</span> <span word="Statistics">Statistics</span> <span word="reported">reported</span> <span word="that">that</span> <span word="growth">growth</span> <span word="in">in</span> <span word="online">online</span> <span word="sales">sales</span> <span word="has">has</span> <span word="continued">continued</span> "<span word="year">year</span>-<span word="on">on</span>-<span word="year">year</span>" <span word="and">and</span> <span word="stands">stands</span> <span word="at">at</span> <span word="just">just</span> <span word="under">under</span> 20% <span word="in">in</span> <span word="April">April</span> 2018. <span word="But">But</span> <span word="why">why</span>?</p><p><span word="Maybe">Maybe</span> <span word="it">it</span>'<span word="s">s</span> <span word="the">the</span> <span word="convenience">convenience</span>. <span word="Online">Online</span> <span word="shopping">shopping</span> <span word="allows">allows</span> <span word="you">you</span> <span word="to">to</span> <span word="find">find</span> <span word="what">what</span> <span word="you">you</span> <span word="need">need</span> <span word="from">from</span> <span word="the">the</span> <span word="comfort">comfort</span> <span word="of">of</span> <span word="your">your</span> <span word="own">own</span> <span word="home">home</span>. <span word="Then">Then</span> <span word="there">there</span>'<span word="s">s</span> <span word="the">the</span> <span word="variety">variety</span>. <span word="The">The</span> <span word="discerning">discerning</span> <span word="shopper">shopper</span> <span word="is">is</span> <span word="able">able</span> <span word="to">to</span> <span word="select">select</span> <span word="from">from</span> <span word="a">a</span> <span word="wide">wide</span> <span word="range">range</span> <span word="of">of</span> <span word="products">products</span> <span word="from">from</span> <span word="all">all</span> <span word="over">over</span> <span word="the">the</span> <span word="world">world</span> – <span word="whereas">whereas</span> <span word="physical">physical</span> <span word="shops">shops</span> <span word="suffer">suffer</span> <span word="from">from</span> <span word="a">a</span> <span word="more">more</span> <span word="limited">limited</span> <span word="choice">choice</span>. <span word="Better">Better</span> <span word="yet">yet</span>, <span word="with">with</span> <span word="more">more</span> <span word="sophisticated">sophisticated</span> <span word="search">search</span> <span word="parameters">parameters</span> <span word="available">available</span>, <span word="consumers">consumers</span> <span word="are">are</span> <span word="now">now</span> <span word="better">better</span> <span word="able">able</span> <span word="to">to</span> <span word="specify">specify</span> <span word="exactly">exactly</span> <span word="what">what</span> <span word="they">they</span> <span word="want">want</span>, <span word="and">and</span> <span word="in">in</span> <span word="some">some</span> <span word="cases">cases</span>, <span word="even">even</span> <span word="modify">modify</span> <span word="products">products</span> <span word="to">to</span> <span word="create">create</span> <span word="bespoke">bespoke</span> <span word="items">items</span>.</p>
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