职场误区：营销人员嘴皮子溜就够了
<p><span word="All">All</span> <span word="generalities">generalities</span> <span word="aside">aside</span>, <span word="sales">sales</span> <span word="professionals">professionals</span> <span word="hate">hate</span> <span word="having">having</span> <span word="to">to</span> <span word="do">do</span> <span word="paperwork">paperwork</span>. <span word="Doing">Doing</span> <span word="paperwork">paperwork</span> <span word="or">or</span> <span word="process">process</span> <span word="related">related</span> <span word="tasks">tasks</span> <span word="take">take</span> <span word="them">them</span> <span word="out">out</span> <span word="of">of</span> <span word="the">the</span> <span word="field">field</span>, <span word="away">away</span> <span word="from">from</span> <span word="customers">customers</span> <span word="and">and</span> <span word="prospects">prospects</span> <span word="and">and</span> <span word="don">don</span>'<span word="t">t</span> <span word="help">help</span> <span word="to">to</span> <span word="advance">advance</span> <span word="any">any</span> <span word="sales">sales</span> <span word="cycles">cycles</span>. <span word="In">In</span> <span word="short">short</span>, <span word="having">having</span> <span word="to">to</span> <span word="do">do</span> <span word="paperwork">paperwork</span> <span word="is">is</span> <span word="a">a</span> <span word="miserable">miserable</span> <span word="task">task</span> <span word="for">for</span> <span word="sales">sales</span> <span word="reps">reps</span>.</p><p>撇开所有的泛泛而谈，营销专员们都非常厌恶处理文书工作。因为处理文书工作和处理相关的任务会把他们带离所在的工作领域，远离现有与潜在的客户并且对他们个人晋升毫无帮助。简而言之，处理文书工作对于推销员来说是一件及其痛苦的事情。</p><p><span word="Is">Is</span> <span word="it">it</span> <span word="necessary">necessary</span>?<span word="Sure">Sure</span>. <span word="Many">Many</span> <span word="sales">sales</span> <span word="companies">companies</span> (<span word="most">most</span>) <span word="require">require</span> <span word="that">that</span> <span word="their">their</span> <span word="sales">sales</span> <span word="force">force</span> <span word="not">not</span> <span word="only">only</span> <span word="close">close</span> <span word="business">business</span> <span word="but">but</span> <span word="get">get</span> <span word="whatever">whatever</span> <span word="required">required</span> <span word="paperwork">paperwork</span> <span word="signed">signed</span> <span word="by">by</span> <span word="their">their</span> <span word="customers">customers</span>.</p><p>有这个必要吗？当然。许多营销公司（常常）需要他们的销售团队既能做成生意还能签好订单。</p><p><span word="Meaning">Meaning</span>, <span word="in">in</span> <span word="most">most</span> <span word="cases">cases</span>, <span word="that">that</span> <span word="the">the</span> <span word="burden">burden</span> <span word="of">of</span> <span word="handling">handling</span> <span word="and">and</span> <span word="processing">processing</span> <span word="paperwork">paperwork</span> <span word="falls">falls</span> <span word="squarely">squarely</span> <span word="on">on</span> <span word="the">the</span> <span word="shoulders">shoulders</span> <span word="of">of</span> <span word="the">the</span> <span word="sales">sales</span> <span word="professionals">professionals</span>.</p><p>也就是，在很多情况下，应对和处理文书工作的重担正正落在了营销专员的肩膀上了。</p><p><span word="But">But</span> <span word="that">that</span> <span word="fact">fact</span> <span word="doesn">doesn</span>'<span word="t">t</span> <span word="make">make</span> <span word="doing">doing</span> <span word="paperwork">paperwork</span> <span word="any">any</span> <span word="easier">easier</span>.</p><p>但事实上完成这些文书工作并没那么容易。</p><p><span word="Set">Set</span> <span word="Aside">Aside</span> <span word="Time">Time</span></p><p>腾出时间</p><p><span word="The">The</span> <span word="biggest">biggest</span> <span word="hassle">hassle</span> <span word="about">about</span> <span word="doing">doing</span> <span word="paperwork">paperwork</span> <span word="is">is</span> <span word="the">the</span> <span word="time">time</span> <span word="it">it</span> <span word="takes">takes</span>. <span word="While">While</span> <span word="some">some</span> <span word="companies">companies</span> <span word="have">have</span> <span word="streamlined">streamlined</span> <span word="their">their</span> <span word="paperwork">paperwork</span> <span word="and">and</span> <span word="the">the</span> <span word="processes">processes</span> <span word="that">that</span> <span word="go">go</span> <span word="along">along</span> <span word="with">with</span> <span word="the">the</span> <span word="paperwork">paperwork</span>, <span word="many">many</span> <span word="still">still</span> <span word="have">have</span> <span word="a">a</span> <span word="process">process</span> <span word="that">that</span> <span word="takes">takes</span> <span word="way">way</span> <span word="too">too</span> <span word="much">much</span> <span word="time">time</span>, <span word="effort">effort</span> <span word="and">and</span> <span word="creates">creates</span> <span word="entirely">entirely</span> <span word="too">too</span> <span word="many">many</span> <span word="headaches">headaches</span>. <span word="But">But</span> <span word="it">it</span> <span word="still">still</span> <span word="needs">needs</span> <span word="to">to</span> <span word="be">be</span> <span word="done">done</span>.</p>
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