滴滴打车走红 滴滴打人跟风
<p><span word="At">At</span> <span word="first">first</span>, <span word="it">it</span> <span word="seemed">seemed</span> <span word="like">like</span> <span word="a">a</span> <span word="brilliant">brilliant</span> <span word="marketing">marketing</span> <span word="plan">plan</span>. <span word="Perhaps">Perhaps</span> <span word="it">it</span> <span word="still">still</span> <span word="is">is</span>.</p><p>起初，这看上去是一个非常棒的营销方案。或许现在依然如此。</p><p><span word="The">The</span> <span word="popularity">popularity</span> <span word="of">of</span> <span word="the">the</span> <span word="Chinese">Chinese</span> <span word="ride">ride</span>-<span word="sharing">sharing</span> <span word="app">app</span> <span word="Didi">Didi</span> <span word="Dache">Dache</span> (滴滴打车), <span word="which">which</span> <span word="translates">translates</span> <span word="as">as</span> “<span word="Honk">Honk</span> <span word="Honk">Honk</span> <span word="Hail">Hail</span> <span word="a">a</span> <span word="Cab">Cab</span>,” <span word="inspired">inspired</span> <span word="a">a</span> <span word="simple">simple</span> <span word="pun">pun</span>. <span word="With">With</span> <span word="the">the</span> <span word="change">change</span> <span word="of">of</span> <span word="one">one</span> <span word="character">character</span>, <span word="the">the</span> <span word="name">name</span> <span word="became">became</span> <span word="Didi">Didi</span> <span word="Daren">Daren</span> (滴滴打人), <span word="or">or</span> “<span word="Honk">Honk</span> <span word="Honk">Honk</span> <span word="Beat">Beat</span> <span word="a">a</span> <span word="Person">Person</span>.”</p><p>中国的招车应用软件滴滴打车（意思是嘀嘀两声打辆车）风靡一时，为一句简单的俏皮话提供了灵感。只消换掉一个字，“滴滴打车”就变成了“滴滴打人”（意思是嘀嘀两声打个人）。</p><p><span word="And">And</span> <span word="in">in</span> <span word="such">such</span> <span word="a">a</span> <span word="joke">joke</span>, <span word="one">one</span> <span word="tech">tech</span> <span word="company">company</span> <span word="in">in</span> <span word="Hunan">Hunan</span> <span word="Province">Province</span> <span word="in">in</span> <span word="the">the</span> <span word="south">south</span> <span word="saw">saw</span> <span word="an">an</span> <span word="opportunity">opportunity</span>. <span word="The">The</span> <span word="company">company</span>, <span word="Changsha">Changsha</span> <span word="Zhang">Zhang</span> <span word="Kong">Kong</span> <span word="Information">Information</span> <span word="Technology">Technology</span> <span word="Limited">Limited</span>, <span word="whose">whose</span> <span word="English">English</span> <span word="name">name</span> <span word="is">is</span> <span word="Joke">Joke</span>, <span word="decided">decided</span> <span word="to">to</span> <span word="develop">develop</span> <span word="just">just</span> <span word="such">such</span> <span word="an">an</span> <span word="app">app</span>.</p><p>中国南方省份湖南省的一家科技企业从上述笑话中看到了机会。这家名为长沙掌控信息科技有限公司(<span word="Joke">Joke</span>)的企业，决定开发一款跟这句俏皮话同名的应用软件。</p><p>“<span word="We">We</span> <span word="heard">heard</span> <span word="about">about</span> <span word="Didi">Didi</span> <span word="Dache">Dache</span> <span word="every">every</span> <span word="day">day</span> <span word="in">in</span> <span word="the">the</span> <span word="news">news</span>, <span word="so">so</span> <span word="we">we</span> <span word="wanted">wanted</span> <span word="to">to</span> <span word="sort">sort</span> <span word="of">of</span> <span word="take">take</span> <span word="a">a</span> <span word="free">free</span> <span word="ride">ride</span> <span word="on">on</span> <span word="its">its</span> <span word="fame">fame</span>,” <span word="said">said</span> <span word="the">the</span> <span word="head">head</span> <span word="of">of</span> <span word="Joke">Joke</span>’<span word="s">s</span> <span word="business">business</span> <span word="department">department</span>, <span word="who">who</span> <span word="would">would</span> <span word="give">give</span> <span word="only">only</span> <span word="his">his</span> <span word="surname">surname</span>, <span word="Yuan">Yuan</span>.</p><p>“滴滴打车天天上资讯，所以我们就想搭个便车，”掌控公司营业部的袁姓负责人说。</p>
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