研究揭示 喝运动饮料无益健康
<p><span word="This">This</span> <span word="is">is</span> <span word="one">one</span> <span word="of">of</span> <span word="those">those</span> <span word="studies">studies</span> <span word="that">that</span> <span word="make">make</span> <span word="a">a</span> <span word="lot">lot</span> <span word="of">of</span> <span word="people">people</span> <span word="go">go</span> “<span word="well">well</span>, <span word="duh">duh</span>!” <span word="Researchers">Researchers</span> <span word="at">at</span> <span word="the">the</span> <span word="University">University</span> <span word="of">of</span> <span word="California">California</span> <span word="at">at</span> <span word="Berkeley">Berkeley</span> <span word="have">have</span> <span word="concluded">concluded</span> <span word="that">that</span> <span word="energy">energy</span> <span word="drinks">drinks</span> <span word="and">and</span> “<span word="sports">sports</span> <span word="drinks">drinks</span>” <span word="are">are</span> <span word="as">as</span> <span word="unhealthy">unhealthy</span> <span word="as">as</span> <span word="sugary">sugary</span> <span word="soft">soft</span> <span word="drinks">drinks</span>, <span word="and">and</span> <span word="in">in</span> <span word="some">some</span> <span word="cases">cases</span> <span word="even">even</span> <span word="moreso">moreso</span>, <span word="despite">despite</span> <span word="claims">claims</span> <span word="that">that</span> <span word="seem">seem</span> <span word="to">to</span> <span word="be">be</span> <span word="to">to</span> <span word="the">the</span> <span word="contrary">contrary</span>.</p><p>这可能是那一类会让很多人说“纯属废话”的研究。加州大学伯克利分校（<span word="University">University</span> <span word="of">of</span> <span word="California">California</span> <span word="at">at</span> <span word="Berkeley">Berkeley</span>）的研究人员得出结论：能量饮料以及所谓的“运动饮料”，其实与含糖软饮料一样不健康，甚至更不健康，尽管它们的宣传语可不是这么说的。</p><p><span word="While">While</span> <span word="many">many</span> <span word="of">of</span> <span word="us">us</span> <span word="already">already</span> <span word="knew">knew</span> <span word="this">this</span>, <span word="the">the</span> <span word="beverage">beverage</span> <span word="industry">industry</span>’<span word="s">s</span> <span word="marketing">marketing</span> <span word="has">has</span> <span word="succeeded">succeeded</span> <span word="for">for</span> <span word="years">years</span> <span word="in">in</span> <span word="convincing">convincing</span> <span word="the">the</span> <span word="public">public</span> — <span word="especially">especially</span> <span word="younger">younger</span> <span word="consumers">consumers</span> — <span word="that">that</span> <span word="these">these</span> <span word="beverages">beverages</span> <span word="are">are</span> <span word="in">in</span> <span word="fact">fact</span> <span word="good">good</span> <span word="for">for</span> <span word="you">you</span>, <span word="despite">despite</span> <span word="being">being</span> <span word="loaded">loaded</span> <span word="with">with</span> <span word="sugar">sugar</span>, <span word="caffeine">caffeine</span>, <span word="and">and</span> <span word="other">other</span> <span word="problematic">problematic</span> <span word="ingredients">ingredients</span>.</p><p>我们许多人都对这一点心知肚明，但饮料业长期以来通过营销，成功地让公众——尤其是年轻消费者相信，这些饮料虽然含有糖分、咖啡因和其他有问题的成分，但实际上对你有好处。</p><p><span word="That">That</span> <span word="seems">seems</span> <span word="to">to</span> <span word="be">be</span> <span word="changing">changing</span> <span word="lately">lately</span>, <span word="though">though</span>. <span word="Sales">Sales</span> <span word="growth">growth</span> <span word="has">has</span> <span word="slowed">slowed</span> <span word="as">as</span> <span word="awareness">awareness</span> <span word="of">of</span> <span word="the">the</span> <span word="fact">fact</span> <span word="that">that</span>, <span word="for">for</span> <span word="example">example</span>, <span word="drinking">drinking</span> <span word="Vitaminwater">Vitaminwater</span> <span word="isn">isn</span>’<span word="t">t</span> <span word="the">the</span> <span word="same">same</span> <span word="as">as</span> <span word="eating">eating</span> <span word="a">a</span> <span word="salad">salad</span>, <span word="has">has</span> <span word="grown">grown</span>. <span word="For">For</span> <span word="the">the</span> <span word="rest">rest</span> <span word="of">of</span> <span word="us">us</span> <span word="whose">whose</span> <span word="reactions">reactions</span> <span word="to">to</span> <span word="studies">studies</span> <span word="like">like</span> <span word="this">this</span> <span word="might">might</span> <span word="be">be</span> “<span word="duh">duh</span>,” <span word="it">it</span>’<span word="s">s</span> <span word="nevertheless">nevertheless</span> <span word="helpful">helpful</span> <span word="to">to</span> <span word="be">be</span> <span word="able">able</span> <span word="to">to</span> <span word="cite">cite</span> <span word="metrics">metrics</span>, <span word="and">and</span> <span word="to">to</span> <span word="compare">compare</span> <span word="the">the</span> <span word="marketing">marketing</span> <span word="claims">claims</span> <span word="of">of</span> <span word="beverage">beverage</span> <span word="makers">makers</span> <span word="to">to</span> <span word="reality">reality</span>. <span word="Sports">Sports</span> <span word="drinks">drinks</span> <span word="like">like</span> <span word="PepsiCo">PepsiCo</span>’<span word="s">s</span> <span word="Gatorade">Gatorade</span> <span word="brands">brands</span> <span word="and">and</span> <span word="Coca">Coca</span>-<span word="Cola">Cola</span>’<span word="s">s</span> <span word="Powerade">Powerade</span> <span word="line">line</span> <span word="are">are</span> <span word="touted">touted</span> <span word="as">as</span> <span word="enhancing">enhancing</span> <span word="athletic">athletic</span> <span word="performance">performance</span>, <span word="while">while</span> <span word="energy">energy</span> <span word="drinks">drinks</span> <span word="like">like</span> <span word="Red">Red</span> <span word="Bull">Bull</span> <span word="and">and</span> <span word="Monster">Monster</span> <span word="are">are</span> <span word="sold">sold</span> <span word="as">as</span> <span word="just">just</span> <span word="that">that</span> — <span word="energy">energy</span>-<span word="boosters">boosters</span>, <span word="when">when</span> <span word="all">all</span> <span word="they">they</span> <span word="really">really</span> <span word="do">do</span> <span word="is">is</span> <span word="make">make</span> <span word="you">you</span> <span word="nervous">nervous</span> <span word="and">and</span> <span word="distracted">distracted</span> <span word="for">for</span> <span word="a">a</span> <span word="while">while</span> <span word="before">before</span> <span word="the">the</span> <span word="inevitable">inevitable</span> <span word="crash">crash</span>.</p>
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