大咖预测匿名社交网络会在未来爆红
<p><span word="It">It</span>’<span word="s">s</span> <span word="clear">clear</span> <span word="anonymous">anonymous</span> <span word="social">social</span> <span word="networks">networks</span> <span word="are">are</span> <span word="growing">growing</span> <span word="quickly">quickly</span>: <span word="Whisper">Whisper</span> <span word="has">has</span> <span word="drawn">drawn</span> 2.5 <span word="billion">billion</span> <span word="page">page</span> <span word="views">views</span> <span word="a">a</span> <span word="month">month</span>, <span word="while">while</span> <span word="Secret">Secret</span> <span word="has">has</span> 3.5 <span word="billion">billion</span> <span word="page">page</span> <span word="views">views</span>; <span word="Snapchat">Snapchat</span> <span word="has">has</span> <span word="attracted">attracted</span> 26 <span word="million">million</span> <span word="users">users</span>. <span word="Some">Some</span> <span word="call">call</span> <span word="them">them</span> <span word="online">online</span> <span word="confessionals">confessionals</span>, <span word="others">others</span> <span word="believe">believe</span> <span word="they">they</span>’<span word="re">re</span> <span word="merely">merely</span> <span word="a">a</span> <span word="millennial">millennial</span> <span word="fad">fad</span>, <span word="and">and</span> <span word="most">most</span> <span word="just">just</span> <span word="see">see</span> <span word="them">them</span> <span word="as">as</span> <span word="vehicles">vehicles</span> <span word="for">for</span> <span word="inappropriate">inappropriate</span> <span word="commentary">commentary</span>. <span word="While">While</span> <span word="that">that</span> <span word="may">may</span> <span word="be">be</span> <span word="the">the</span> <span word="case">case</span> <span word="now">now</span>, <span word="the">the</span> <span word="noise">noise</span> <span word="will">will</span> <span word="eventually">eventually</span> <span word="die">die</span> <span word="down">down</span>. <span word="And">And</span> <span word="more">more</span> <span word="importantly">importantly</span>, <span word="there">there</span> <span word="is">is</span> <span word="a">a</span> <span word="larger">larger</span> <span word="lesson">lesson</span> <span word="to">to</span> <span word="be">be</span> <span word="learned">learned</span> <span word="for">for</span> <span word="companies">companies</span> <span word="looking">looking</span> <span word="to">to</span> <span word="soon">soon</span> <span word="capitalize">capitalize</span> <span word="on">on</span> <span word="this">this</span> <span word="new">new</span> <span word="and">and</span> <span word="active">active</span> <span word="audience">audience</span>. <span word="Like">Like</span> <span word="traditional">traditional</span> <span word="social">social</span> <span word="networks">networks</span> <span word="once">once</span> <span word="were">were</span>, <span word="anonymous">anonymous</span> <span word="ones">ones</span> <span word="are">are</span> <span word="in">in</span> <span word="their">their</span> <span word="infancy">infancy</span>, <span word="and">and</span> <span word="the">the</span> <span word="potential">potential</span> <span word="for">for</span> <span word="services">services</span> <span word="like">like</span> <span word="Whisper">Whisper</span> <span word="is">is</span> <span word="huge">huge</span> <span word="because">because</span> <span word="there">there</span> <span word="is">is</span> <span word="legitimacy">legitimacy</span> <span word="behind">behind</span> <span word="what">what</span> <span word="people">people</span> <span word="are">are</span> <span word="saying">saying</span>.</p><p>匿名社交网络正在快速发展：<span word="Whisper">Whisper</span>每月网页浏览量达25亿次，而<span word="Secret">Secret</span>则高达35亿；<span word="Snapchat">Snapchat</span>的用户也达到了2,600万。有人把匿名社交网络戏称为网络忏悔室，也有人认为它只不过是一股场千禧年的时尚风潮，而绝大部分人把匿名社交网络看成发表某些不当言论的工具。匿名社交网络现在的情况可能确实如此，但是针对它的非议在未来一定会烟消云散。更为重要的是，企业要想尽快利用这种活跃的新锐模式，还需要了解更多背景知识。和传统社交网络当年起步时的状况一样，匿名社交网络现在也正处于萌芽期，但是<span word="Whisper">Whisper</span>这类应用的发展潜力非常巨大，因为匿名用户的言论背后也会存在或多或少的合理性。企业对这种能够给予用户安全感的平台有强烈的需求，借助这个平台，企业就能够了解用户的反馈，从而将这些用户意见付诸实施。但是在做这些之前，让我们先来看看匿名社交网络兴起的原因。</p>
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