消费者钟爱打折
<p>分享一则资讯：</p><p><span word="A">A</span> <span word="three">three</span>-<span word="year">year</span> <span word="study">study</span> <span word="that">that</span> <span word="tracked">tracked</span> <span word="clothing">clothing</span> <span word="costs">costs</span> <span word="versus">versus</span> <span word="what">what</span> <span word="global">global</span> <span word="consumers">consumers</span> <span word="are">are</span> <span word="willing">willing</span> <span word="to">to</span> <span word="pay">pay</span> <span word="has">has</span> <span word="some">some</span> <span word="bad">bad</span> <span word="news">news</span> <span word="for">for</span> <span word="fashion">fashion</span> <span word="retailers">retailers</span>.</p><p>一项研究持续了三年，跟踪比较服饰成本与全球顾客愿意支付的钱，给时装零售商带来了坏消息。</p><p>“<span word="On">On</span> <span word="average">average</span>, <span word="across">across</span> <span word="all">all</span> <span word="womenswear">womenswear</span> <span word="categories">categories</span> <span word="tested">tested</span> <span word="between">between</span> <span word="January">January</span> 2013 <span word="and">and</span> <span word="June">June</span> 2016, <span word="consumers">consumers</span> <span word="were">were</span> <span word="willing">willing</span> <span word="to">to</span> <span word="pay">pay</span> <span word="only">only</span> 76% <span word="of">of</span> <span word="full">full</span> <span word="price">price</span>.”</p><p>“测评了2013年1月至2016年6月年间的女性服饰，平均而言，客户只愿意支付正价的76%。</p><p><span word="Even">Even</span> <span word="labels">labels</span> <span word="such">such</span> <span word="as">as</span> <span word="Coach">Coach</span> <span word="are">are</span> <span word="now">now</span> <span word="fighting">fighting</span> <span word="to">to</span> <span word="convince">convince</span> <span word="customers">customers</span> <span word="to">to</span> <span word="buy">buy</span> <span word="at">at</span> <span word="full">full</span> <span word="price">price</span> <span word="again">again</span> <span word="after">after</span> <span word="years">years</span> <span word="of">of</span> <span word="marking">marking</span> <span word="down">down</span> <span word="products">products</span> <span word="to">to</span> <span word="move">move</span> <span word="them">them</span> <span word="off">off</span> <span word="the">the</span> <span word="shelves">shelves</span>.</p><p>即便是<span word="Coach">Coach</span>这样的品牌那么多年来降低产品价格以便出售，也在拼命说服顾客以正价购买。</p>
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