BEC商务英语热门话题:MarketResearch市场调研
<p>对话1：</p><p><span word="A">A</span>: <span word="Your">Your</span> <span word="new">new</span> <span word="task">task</span> <span word="is">is</span> <span word="to">to</span> <span word="reach">reach</span> <span word="US">US</span> $20 <span word="billion">billion</span> <span word="by">by</span> <span word="the">the</span> <span word="end">end</span> <span word="of">of</span> 2006. <span word="That">That</span>’<span word="s">s</span> <span word="a">a</span> <span word="magnificent">magnificent</span> <span word="task">task</span>. <span word="How">How</span> <span word="can">can</span> <span word="you">you</span> <span word="make">make</span> <span word="sure">sure</span> <span word="you">you</span> <span word="will">will</span> <span word="accomplish">accomplish</span> <span word="it">it</span>?</p><p>你们的新目标是到 2006 年底增到 200 亿美元，这是宏伟的任务，你们怎样完成这个任务呢?</p><p><span word="B">B</span>: <span word="Well">Well</span>, <span word="in">in</span> <span word="addition">addition</span> <span word="to">to</span> <span word="improving">improving</span> <span word="the">the</span> <span word="quality">quality</span> <span word="of">of</span> <span word="our">our</span> <span word="products">products</span>, <span word="we">we</span> <span word="need">need</span> <span word="to">to</span> <span word="open">open</span> <span word="more">more</span> <span word="international">international</span> <span word="markets">markets</span>.</p><p>除了提高我们的产品质量，我们还需要开拓更多的销售市场。</p><p><span word="A">A</span>: <span word="As">As</span> <span word="far">far</span> <span word="as">as</span> <span word="I">I</span> <span word="know">know</span>, <span word="you">you</span> <span word="have">have</span> <span word="many">many</span> <span word="regular">regular</span> <span word="customers">customers</span>.</p><p>据我所知，你们有很多老客户。</p><p><span word="B">B</span>: <span word="Yes">Yes</span>, <span word="most">most</span> <span word="trading">trading</span> <span word="companies">companies</span> <span word="have">have</span> <span word="regular">regular</span> <span word="customers">customers</span>. <span word="But">But</span> <span word="it">it</span> <span word="is">is</span> <span word="quite">quite</span> <span word="another">another</span> <span word="story">story</span> <span word="for">for</span> <span word="those">those</span> <span word="manufacturing">manufacturing</span> <span word="enterprises">enterprises</span> <span word="that">that</span> <span word="have">have</span> <span word="just">just</span> <span word="started">started</span> <span word="exporting">exporting</span>. <span word="They">They</span> <span word="can">can</span>’<span word="t">t</span> <span word="find">find</span> <span word="certain">certain</span> <span word="distribution">distribution</span> <span word="channels">channels</span>.</p><p>是的，大多数贸易公司都有老客户，但是对于那些刚刚开始出口的生意的生产企业来讲情况就不同了，他们找不到分销渠道。</p><p><span word="A">A</span>: <span word="Do">Do</span> <span word="you">you</span> <span word="have">have</span> <span word="any">any</span> <span word="particular">particular</span> <span word="plan">plan</span> <span word="to">to</span> <span word="help">help</span> <span word="them">them</span> <span word="to">to</span> <span word="open">open</span> <span word="up">up</span> <span word="new">new</span> <span word="markets">markets</span>?</p><p>你们有没有特别的计划帮助他们打开新的市场?</p><p><span word="B">B</span>: <span word="Yes">Yes</span>, <span word="we">we</span> <span word="do">do</span>. <span word="In">In</span> <span word="order">order</span> <span word="to">to</span> <span word="help">help</span> <span word="them">them</span> <span word="build">build</span> <span word="up">up</span> <span word="marketing">marketing</span> <span word="channels">channels</span>, <span word="we">we</span> <span word="have">have</span> <span word="decided">decided</span> <span word="to">to</span> <span word="strengthen">strengthen</span> <span word="market">market</span> <span word="research">research</span> <span word="and">and</span> <span word="gather">gather</span> <span word="more">more</span> <span word="information">information</span> <span word="from">from</span> <span word="various">various</span> <span word="resources">resources</span>, <span word="such">such</span> <span word="as">as</span> <span word="national">national</span> <span word="trade">trade</span> <span word="statistics">statistics</span>, <span word="trade">trade</span> <span word="journals">journals</span> <span word="and">and</span> <span word="directories">directories</span>, <span word="international">international</span> <span word="organizations">organizations</span> <span word="and">and</span> <span word="field">field</span> <span word="investigations">investigations</span>.</p>
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