考试仔细阅读练习（14）
<p> <span word="Passage">Passage</span> <span word="One">One</span></p><p> <span word="Questions">Questions</span> 21 <span word="to">to</span> 25 <span word="are">are</span> <span word="based">based</span> <span word="on">on</span> <span word="the">the</span> <span word="following">following</span> <span word="passage">passage</span>.</p><p> <span word="Just">Just</span> <span word="five">five</span> <span word="one">one</span>-<span word="hundredths">hundredths</span> <span word="of">of</span> <span word="an">an</span> <span word="inch">inch</span> <span word="thick">thick</span>, <span word="light">light</span> <span word="golden">golden</span> <span word="in">in</span> <span word="color">color</span> <span word="and">and</span> <span word="with">with</span> <span word="a">a</span> <span word="perfect">perfect</span> <span word="saddle">saddle</span> <span word="curl">curl</span>, <span word="the">the</span> <span word="Lays">Lays</span> <span word="potato">potato</span> <span word="chip">chip</span> <span word="seems">seems</span> <span word="an">an</span> <span word="unlikely">unlikely</span> <span word="weapon">weapon</span> <span word="for">for</span> <span word="global">global</span> <span word="domination">domination</span>. <span word="But">But</span> <span word="its">its</span> <span word="maker">maker</span>. <span word="Frito">Frito</span>-<span word="Lay">Lay</span>. <span word="Thinks">Thinks</span> <span word="otherwise">otherwise</span>. <span word="Potato">Potato</span> <span word="chips">chips</span> <span word="are">are</span> <span word="a">a</span> <span word="snack">snack</span> <span word="food">food</span> <span word="for">for</span> <span word="the">the</span> <span word="world">world</span>, <span word="said">said</span> <span word="Salman">Salman</span> <span word="Amin">Amin</span>, <span word="the">the</span> <span word="companys">companys</span> <span word="head">head</span> <span word="of">of</span> <span word="global">global</span> <span word="marketing">marketing</span>. <span word="Amin">Amin</span> <span word="believes">believes</span> <span word="there">there</span> <span word="is">is</span> <span word="no">no</span> <span word="corner">corner</span> <span word="of">of</span> <span word="the">the</span> <span word="world">world</span> <span word="that">that</span> <span word="can">can</span> <span word="resist">resist</span> <span word="the">the</span> <span word="charms">charms</span> <span word="of">of</span> <span word="a">a</span> <span word="Frito">Frito</span>-<span word="Lay">Lay</span> <span word="potato">potato</span> <span word="chip">chip</span>.</p><p> <span word="Frito">Frito</span>-<span word="Lay">Lay</span> <span word="is">is</span> <span word="the">the</span> <span word="biggest">biggest</span> <span word="snack">snack</span> <span word="maker">maker</span> <span word="in">in</span> <span word="America">America</span>, <span word="owned">owned</span> <span word="by">by</span> <span word="PepsiCo">PepsiCo</span>. <span word="And">And</span> <span word="accounts">accounts</span> <span word="for">for</span> <span word="over">over</span> <span word="half">half</span> <span word="of">of</span> <span word="the">the</span> <span word="parent">parent</span> <span word="companys">companys</span> $3 <span word="billion">billion</span> <span word="annual">annual</span> <span word="profits">profits</span>. <span word="But">But</span> <span word="the">the</span> <span word="U">U</span>.<span word="S">S</span>. <span word="snack">snack</span> <span word="food">food</span> <span word="market">market</span> <span word="is">is</span> <span word="largely">largely</span> <span word="saturated">saturated</span>, <span word="and">and</span> <span word="to">to</span> <span word="grow">grow</span>, <span word="the">the</span> <span word="company">company</span> <span word="has">has</span> <span word="to">to</span> <span word="look">look</span> <span word="overseas">overseas</span>.</p><p> <span word="Its">Its</span> <span word="strategy">strategy</span> <span word="rests">rests</span> <span word="on">on</span> <span word="two">two</span> <span word="beliefs">beliefs</span>: <span word="first">first</span> <span word="a">a</span> <span word="global">global</span> <span word="product">product</span> <span word="offers">offers</span> <span word="economies">economies</span> <span word="of">of</span> <span word="scale">scale</span> <span word="with">with</span> <span word="which">which</span> <span word="local">local</span> <span word="brands">brands</span> <span word="cannot">cannot</span> <span word="compete">compete</span>. <span word="And">And</span> <span word="second">second</span>, <span word="consumers">consumers</span> <span word="in">in</span> <span word="the">the</span> 21<span word="st">st</span> <span word="century">century</span> <span word="are">are</span> <span word="drawn">drawn</span> <span word="to">to</span> <span word="global">global</span> <span word="as">as</span> <span word="a">a</span> <span word="concept">concept</span>. <span word="Global">Global</span> <span word="does">does</span> <span word="not">not</span> <span word="mean">mean</span> <span word="products">products</span> <span word="that">that</span> <span word="are">are</span> <span word="consciously">consciously</span> <span word="identified">identified</span> <span word="as">as</span> <span word="American">American</span>, <span word="but">but</span> <span word="ones">ones</span> <span word="than">than</span> <span word="consumes">consumes</span>-<span word="especially">especially</span> <span word="young">young</span> <span word="people">people</span>-<span word="see">see</span> <span word="as">as</span> <span word="part">part</span> <span word="of">of</span> <span word="a">a</span> <span word="modem">modem</span>, <span word="innovative">innovative</span> <span word="world">world</span> <span word="in">in</span> <span word="which">which</span> <span word="people">people</span> <span word="are">are</span> <span word="linked">linked</span> <span word="across">across</span> <span word="cultures">cultures</span> <span word="by">by</span> <span word="shared">shared</span> <span word="beliefs">beliefs</span> <span word="and">and</span> <span word="tastes">tastes</span>. <span word="Potato">Potato</span> <span word="chips">chips</span> <span word="are">are</span> <span word="an">an</span> <span word="American">American</span> <span word="invention">invention</span>, <span word="but">but</span> <span word="most">most</span> <span word="Chinese">Chinese</span>, <span word="for">for</span> <span word="instance">instance</span>, <span word="do">do</span> <span word="not">not</span> <span word="know">know</span> <span word="than">than</span> <span word="Frito">Frito</span>-<span word="Lay">Lay</span> <span word="is">is</span> <span word="an">an</span> <span word="American">American</span> <span word="company">company</span>. <span word="Instead">Instead</span>, <span word="Riskey">Riskey</span>, <span word="the">the</span> <span word="companys">companys</span> <span word="research">research</span> <span word="and">and</span> <span word="development">development</span> <span word="head">head</span>, <span word="would">would</span> <span word="hope">hope</span> <span word="they">they</span> <span word="associate">associate</span> <span word="the">the</span> <span word="brand">brand</span> <span word="with">with</span> <span word="the">the</span> <span word="new">new</span> <span word="world">world</span> <span word="of">of</span> <span word="global">global</span> <span word="communications">communications</span> <span word="and">and</span> <span word="business">business</span>.</p>
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