出乎意料：创业者十大不同寻常的信念
<p><span word="Most">Most</span> <span word="people">people</span> <span word="agree">agree</span> <span word="that">that</span> <span word="entrepreneurs">entrepreneurs</span> <span word="have">have</span> <span word="to">to</span> <span word="think">think</span> <span word="differently">differently</span> <span word="and">and</span> <span word="take">take</span> <span word="risks">risks</span> <span word="to">to</span> <span word="have">have</span> <span word="much">much</span> <span word="chance">chance</span> <span word="of">of</span> <span word="building">building</span> <span word="a">a</span> <span word="successful">successful</span> <span word="business">business</span>. <span word="Yet">Yet</span> <span word="I">I</span> <span word="have">have</span> <span word="found">found</span> <span word="that">that</span> <span word="serious">serious</span> <span word="entrepreneurs">entrepreneurs</span> <span word="usually">usually</span> <span word="go">go</span> <span word="way">way</span> <span word="beyond">beyond</span> <span word="these">these</span> <span word="platitudes">platitudes</span> <span word="in">in</span> <span word="their">their</span> <span word="actions">actions</span> <span word="and">and</span> <span word="thinking">thinking</span>, <span word="and">and</span> <span word="often">often</span> <span word="won">won</span>’<span word="t">t</span> <span word="volunteer">volunteer</span> <span word="their">their</span> <span word="real">real</span> <span word="views">views</span>, <span word="for">for</span> <span word="fear">fear</span> <span word="of">of</span> <span word="alienating">alienating</span> “<span word="regular">regular</span>” <span word="people">people</span>, <span word="and">and</span> <span word="being">being</span> <span word="branded">branded</span> <span word="a">a</span> <span word="fanatic">fanatic</span>.</p><p>多数人认同，创业者必须具有与众不同的思维方式，并且敢于冒险，这样才更有机会去建立一家成功的企业。然而我发现，那些真心想有所建树的创业者经常与这些老生常谈相去甚远，并且出于对被“普通人”疏远和被贴上狂热分子标签的恐惧，他们往往不会践行他们真正的想法。</p><p><span word="In">In</span> <span word="his">his</span> <span word="new">new</span> <span word="book">book</span> “<span word="The">The</span> <span word="Entrepreneur">Entrepreneur</span> <span word="Mind">Mind</span>,” <span word="by">by</span> <span word="serial">serial</span> <span word="entrepreneur">entrepreneur</span> <span word="Kevin">Kevin</span> <span word="D">D</span>. <span word="Johnson">Johnson</span>, <span word="he">he</span> <span word="outlines">outlines</span> 100 <span word="essential">essential</span> <span word="beliefs">beliefs</span>, <span word="insights">insights</span>, <span word="and">and</span> <span word="habits">habits</span> <span word="of">of</span> <span word="serious">serious</span> <span word="entrepreneurs">entrepreneurs</span>. <span word="Most">Most</span> <span word="of">of</span> <span word="these">these</span> <span word="are">are</span> <span word="predictable">predictable</span>, <span word="like">like</span> <span word="think">think</span> <span word="big">big</span> <span word="and">and</span> <span word="create">create</span> <span word="new">new</span> <span word="markets">markets</span>, <span word="but">but</span> <span word="I">I</span> <span word="found">found</span> <span word="a">a</span> <span word="few">few</span>, <span word="like">like</span> <span word="the">the</span> <span word="ten">ten</span> <span word="below">below</span>, <span word="that">that</span> <span word="will">will</span> <span word="likely">likely</span> <span word="raise">raise</span> <span word="the">the</span> <span word="hackles">hackles</span> <span word="of">of</span> <span word="many">many</span> <span word="people">people</span> <span word="outside">outside</span> <span word="this">this</span> <span word="lifestyle">lifestyle</span>, <span word="and">and</span> <span word="many">many</span> “<span word="wannabe">wannabe</span>” <span word="entrepreneurs">entrepreneurs</span>.</p><p>在连续创业者<span word="Kevin">Kevin</span> <span word="D">D</span>.<span word="Johnson">Johnson</span>的新书《创业思维》中，他概括了100条为连续创业者们所坚持的理念，见解和习惯。多数都在预料之中，如从大局思考以及开创新的市场，然而我也找出了一小部分，比如下面说的这十条，这些可能会触怒那些不以这种生活方式生活的人，以及许多“有抱负”的创业者。</p>
页:
[1]