【老外叫我们写1篇关于青岛啤酒为什么能畅销的2023左右字的英语.（是关于市场营销方面的）】
<p>问题：【老外叫我们写1篇关于青岛啤酒为什么能畅销的2023左右字的英语.（是关于市场营销方面的）】<p>答案：↓↓↓<p class="nav-title mt10" style="border-top:1px solid #ccc;padding-top: 10px;">刘继红的回答：<div class="content-b">网友采纳 Tsingtao®BeerisbrewedandbottledbytheTsingtaoBrewery,thelargestandmostprestigiousoftheapproximately600breweriesoperatinginChina.TheTsingtaoBreweryitselfhasgrownfromfourbreweriesin1996to48today.TheTsingtaobrandissoldinmorethan50countriesworldwideandaccountsformorethan50percentofChina鈥檚totalbeerexports.Infact,Tsingtaoisthenumber-onebrandedconsumerproductexportedfromChina. Sincecomingintomarket,QingdaoBeer鈥檚Gold-PlatinumSerieshasbeenconsideredbyconsumersasbeingthe productofthehighestgrade,soldatthehighestprice,thebestsavor,thenewestdesign,andwiththemostofhigh-techcontents(e.g.,patentedbottleshapedesignandbottlemarksprintedwithGermanMerckCo.鈥檚pearliticpowderaprintingtechnique solelyusedinthepresentbeermarket)amongbeerproducts.Therequirementsofproductiontechniquesfullycomplywiththoseintheinternationalexportationstandard,witha365-dayguaranteeperiod. Havingbeensilentfor5years,TsingdaoBeerCorporationissteppingonthewaytoanewroundofexpansion. Expansionmodelhastransformedquietly. Ifpastexpansionmodelissaidtobecharacterizedas"Plantestablishmentpriortomarketdevelopment","marketdevelopmentpriortoplantestablishment"isthetypicalfeatureofthisroundofexpansion.ThisisthequalitativedifferencebetweenthisroundofexpansionandthepastoneofTsingdaoBeerCorporation. In1998,TsingdaoBeerCorporationestablisheda"leadingbrand"developmentstrategywithbrand-drivenassetrestructuringascoreandtooktheleadinsettingoffawaveofmergeandacquisition.TakingfulladvantageofthestrengthsuchasthebrandofTsingdaoBeer,capital,technology,policyandtalents,TsingdaoBeerCorporationhastakenovernearly40brewersinShanghai,Pingdu,Rizhao,Pingyuan,Heze,Xuecheng,Rongcheng,Ma'anshan,Huangshi,Yingcheng,PenglaiandWuhu,etc.throughbankruptcyacquisition,policymergerandshareholdingscombinationandsteppedonthewaytoeconomyofscalewithlowcostexpansion. AlthoughtheexpansionofTsingdaoBeerCorporationfeatured"plantestablishmentpriortomarketdevelopment",thismodelwastherightstrategicoptionthen.Atthattime,small-sizedbreweriessufferedlossoneafteranother.Meanwhile,brewerieswithforeignbrandswereunabletoadapttolocalenvironmentduetohighcostofbreweryestablishmentandmanagement,highmarketinputandcapitalconsumption.Over90%ofthemsufferedgreatlossandstartedtoretreat.Mostbrewerieswithforeignbrandssoughtforcooperationwithdomesticleadingbreweriesincludingthoselistedamongtop10inworldbeerindustry.Itishightimethatlocalpowerfulenterprisesimplementlowcostexpansiontoenhancetheirstrength.TsingdaoBeerCorporationtookadvantageoftherareopportunitytocompletestrategicarrangementindomesticmarketinashortwhile.TheoutputofTsingdaoBeerCorporationincreasedrapidlyto3milliontonsfrom300,000tons. Afterthefirstroundofexpansioncompletedbasically,TsingdaoBeerCorporationhasturnedfocustointernalresourceconvergencefromexternalmergeandacquisition,toconnotativedevelopmentfromextrovertedexpansion,highlightingassetsefficiencyandmarketterminal.Steppingonthewaytothiskindofconnotativedevelopment
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