京东打“墙面广告”进军农村
<p>不久前京东在美国时代广场做广告引来了不少热议，创下了国内电商的一个“第一次”，有网友则贴出京东在农村田间地头的刷墙广告图，称京东是“高大上”和“屌丝”的合体。</p><p>请看相关报道：</p><p><span word="JD">JD</span>.<span word="com">com</span> <span word="is">is</span> <span word="not">not</span> <span word="the">the</span> <span word="only">only</span> <span word="e">e</span>-<span word="commerce">commerce</span> <span word="company">company</span> <span word="to">to</span> <span word="exploit">exploit</span> <span word="wall">wall</span> <span word="advertisements">advertisements</span>. <span word="Its">Its</span> <span word="rivals">rivals</span>, <span word="including">including</span> <span word="Taobao">Taobao</span>.<span word="com">com</span> – <span word="China">China</span>'<span word="s">s</span> <span word="largest">largest</span> <span word="consumer">consumer</span>-<span word="to">to</span>-<span word="consumer">consumer</span> <span word="online">online</span> <span word="marketplace">marketplace</span> – <span word="and">and</span> <span word="Dangdang">Dangdang</span> – <span word="China">China</span>'<span word="s">s</span> <span word="largest">largest</span> <span word="online">online</span> <span word="bookseller">bookseller</span> – <span word="are">are</span> <span word="also">also</span> <span word="in">in</span> <span word="the">the</span> <span word="hunt">hunt</span>.</p><p>京东并不是唯一一家利用“墙面广告”做宣传的电商。它的竞争对手——包括国内最大的消费者对消费者购物平台淘宝网和国内最大的网上书店当当网——也加入了角逐。</p><p>“墙面广告”就是<span word="wall">wall</span> <span word="advertisements">advertisements</span>，也可称为“刷墙广告”。京东在墙上的广告标语是<span word="Hard">Hard</span> <span word="work">work</span> <span word="makes">makes</span> <span word="you">you</span> <span word="rich">rich</span>, <span word="and">and</span> <span word="shopping">shopping</span> <span word="on">on</span> <span word="JD">JD</span>.<span word="com">com</span> <span word="helps">helps</span> <span word="you">you</span> <span word="run">run</span> <span word="a">a</span> <span word="thrifty">thrifty</span> <span word="home">home</span>这些<span word="e">e</span>-<span word="commerce">commerce</span> <span word="giants">giants</span></p>
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