体坛英语资讯：McDonalds withdraws Olympics sponsorship after 41 years
<p><span word="CHICAGO">CHICAGO</span>, <span word="June">June</span> 16-- <span word="McDonald">McDonald</span>'<span word="s">s</span> <span word="announced">announced</span> <span word="Friday">Friday</span> <span word="it">it</span> <span word="has">has</span> <span word="halted">halted</span> <span word="a">a</span> <span word="long">long</span>-<span word="standing">standing</span> <span word="commercial">commercial</span> <span word="partnership">partnership</span> <span word="with">with</span> <span word="the">the</span> <span word="International">International</span> <span word="Olympic">Olympic</span> <span word="Committee">Committee</span> <span word="three">three</span> <span word="years">years</span> <span word="early">early</span>.</p><p><span word="In">In</span> <span word="a">a</span> <span word="joint">joint</span> <span word="announcement">announcement</span> <span word="with">with</span> <span word="the">the</span> <span word="IOC">IOC</span>, <span word="the">the</span> <span word="fast">fast</span>-<span word="food">food</span> <span word="chain">chain</span> <span word="explained">explained</span> <span word="that">that</span> <span word="it">it</span>'<span word="s">s</span> <span word="part">part</span> <span word="of">of</span> <span word="an">an</span> <span word="overall">overall</span> <span word="reevaluation">reevaluation</span> <span word="of">of</span> <span word="itself">itself</span>.</p><p>"<span word="As">As</span> <span word="part">part</span> <span word="of">of</span> <span word="our">our</span> <span word="global">global</span> <span word="growth">growth</span> <span word="plan">plan</span>, <span word="we">we</span> <span word="are">are</span> <span word="reconsidering">reconsidering</span> <span word="all">all</span> <span word="aspects">aspects</span> <span word="of">of</span> <span word="our">our</span> <span word="business">business</span> <span word="and">and</span> <span word="have">have</span> <span word="made">made</span> <span word="this">this</span> <span word="decision">decision</span> <span word="in">in</span> <span word="cooperation">cooperation</span> <span word="with">with</span> <span word="the">the</span> <span word="IOC">IOC</span> <span word="to">to</span> <span word="focus">focus</span> <span word="on">on</span> <span word="different">different</span> <span word="priorities">priorities</span>," <span word="said">said</span> <span word="McDonald">McDonald</span>'<span word="s">s</span> <span word="global">global</span> <span word="chief">chief</span> <span word="marketing">marketing</span> <span word="officer">officer</span> <span word="Silvia">Silvia</span> <span word="Lagnado">Lagnado</span>.</p><p><span word="McDonald">McDonald</span>'<span word="s">s</span> <span word="became">became</span> <span word="an">an</span> <span word="Olympic">Olympic</span> <span word="sponsor">sponsor</span> <span word="since">since</span> 1976 <span word="and">and</span> <span word="it">it</span> <span word="contributes">contributes</span> <span word="more">more</span> <span word="than">than</span> 1 <span word="billion">billion</span> <span word="U">U</span>.<span word="S">S</span>. <span word="dollars">dollars</span> <span word="in">in</span> <span word="every">every</span> <span word="four">four</span>-<span word="year">year</span> <span word="cycle">cycle</span> <span word="for">for</span> <span word="the">the</span> <span word="Games">Games</span> <span word="and">and</span> <span word="had">had</span> <span word="a">a</span> <span word="contract">contract</span> <span word="running">running</span> <span word="to">to</span> <span word="the">the</span> 2020 <span word="Tokyo">Tokyo</span> <span word="Olympics">Olympics</span>.</p><p><span word="McDonald">McDonald</span>'<span word="s">s</span> <span word="became">became</span> <span word="a">a</span> <span word="top">top</span>-<span word="tier">tier</span> <span word="partner">partner</span> <span word="in">in</span> 1996 <span word="and">and</span> <span word="has">has</span> <span word="been">been</span> <span word="an">an</span> <span word="integral">integral</span> <span word="part">part</span> <span word="of">of</span> <span word="every">every</span> <span word="Olympics">Olympics</span> <span word="since">since</span> 1998. <span word="The">The</span> <span word="company">company</span> <span word="is">is</span> <span word="also">also</span> <span word="dropping">dropping</span> <span word="its">its</span> 40-<span word="year">year</span> <span word="sponsorship">sponsorship</span> <span word="of">of</span> <span word="the">the</span> <span word="U">U</span>.<span word="S">S</span>. <span word="Olympic">Olympic</span> <span word="Committee">Committee</span>.</p><p><span word="Except">Except</span> <span word="McDonald">McDonald</span>'<span word="s">s</span>, <span word="all">all</span> <span word="current">current</span> <span word="top">top</span>-<span word="tier">tier</span> <span word="partnership">partnership</span> <span word="agreements">agreements</span> <span word="go">go</span> <span word="to">to</span> 2020 <span word="or">or</span> <span word="beyond">beyond</span>, <span word="with">with</span> <span word="Bridgestone">Bridgestone</span>, <span word="Panasonic">Panasonic</span> <span word="and">and</span> <span word="Toyota">Toyota</span> <span word="signed">signed</span> <span word="through">through</span> 2024, <span word="Alibaba">Alibaba</span> <span word="through">through</span> 2028, <span word="and">and</span> <span word="watchmaker">watchmaker</span> <span word="Omega">Omega</span> <span word="until">until</span> 2032, <span word="according">according</span> <span word="to">to</span> <span word="the">the</span> <span word="IOC">IOC</span>.</p>
页:
[1]