耐克经不住Underarmour的竞争，开始大裁员
<p><span word="Nike">Nike</span> (<span word="NKE">NKE</span>) <span word="still">still</span> <span word="rules">rules</span> <span word="the">the</span> <span word="market">market</span>, <span word="but">but</span> <span word="German">German</span> <span word="rival">rival</span> <span word="Adidas">Adidas</span> (<span word="ADS">ADS</span>) <span word="is">is</span> <span word="moving">moving</span> <span word="forward">forward</span> <span word="nipping">nipping</span> <span word="at">at</span> <span word="the">the</span> <span word="sneaker">sneaker</span> <span word="king">king</span>'<span word="s">s</span> <span word="heels">heels</span>, <span word="analyst">analyst</span> <span word="Christopher">Christopher</span> <span word="Svezia">Svezia</span> <span word="of">of</span> <span word="Wedbush">Wedbush</span> <span word="told">told</span> <span word="TheStreet">TheStreet</span> <span word="on">on</span> <span word="Thursday">Thursday</span>.</p><p>本周四，<span word="Wedbush">Wedbush</span>（某私募股权投资公司）分析师克里斯特夫•斯伟亚奇（<span word="Christopher">Christopher</span> <span word="Svezia">Svezia</span>）告诉媒体<span word="The">The</span> <span word="Street">Street</span>，尽管耐克（<span word="Nike">Nike</span> , <span word="NKE">NKE</span>）依然是运动鞋市场的佼佼者，德国品牌阿迪达斯（<span word="Adidas">Adidas</span> , <span word="ADS">ADS</span>）却在不断迎头赶上。</p><p>"<span word="For">For</span> <span word="over">over</span> 18 <span word="months">months</span>, <span word="Adidas">Adidas</span> <span word="has">has</span> <span word="taken">taken</span> <span word="market">market</span> <span word="share">share</span> <span word="from">from</span> <span word="Nike">Nike</span>. <span word="And">And</span> <span word="to">to</span> <span word="a">a</span> <span word="lesser">lesser</span> <span word="degree">degree</span>, <span word="Puma">Puma</span> <span word="has">has</span> <span word="too">too</span>," <span word="added">added</span> <span word="Svezia">Svezia</span>. <span word="Under">Under</span> <span word="Armour">Armour</span> (<span word="UA">UA</span>) <span word="also">also</span> <span word="took">took</span> <span word="market">market</span> <span word="share">share</span> <span word="from">from</span> <span word="Nike">Nike</span> <span word="some">some</span> <span word="two">two</span> <span word="years">years</span> <span word="ago">ago</span> <span word="when">when</span> <span word="the">the</span> <span word="Golden">Golden</span> <span word="State">State</span> <span word="Warriors">Warriors</span> <span word="won">won</span> <span word="the">the</span> <span word="NBA">NBA</span> <span word="championship">championship</span> <span word="and">and</span> <span word="Under">Under</span> <span word="Armour">Armour</span> <span word="introduced">introduced</span> <span word="a">a</span> <span word="Steph">Steph</span> <span word="Curry">Curry</span> <span word="sneaker">sneaker</span>, <span word="honoring">honoring</span> <span word="Golden">Golden</span> <span word="State">State</span>'<span word="s">s</span> <span word="premier">premier</span> <span word="shooter">shooter</span>.</p><p>斯伟亚奇说：“18个月以来，耐克的市场份额持续流向阿迪达斯。连彪马（<span word="Puma">Puma</span>）都抢占着耐克的市场份额。”两年前，金州勇士队（<span word="Golden">Golden</span> <span word="State">State</span> <span word="Warriors">Warriors</span>）获得<span word="NBA">NBA</span>冠军，安德玛（<span word="Under">Under</span> <span word="Armour">Armour</span> , <span word="UA">UA</span>）借机推出以球队首发球员斯蒂芬•库里代言的运动鞋，并因此拿下部分耐克市场份额。</p>
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