研究：女性领衔的奥斯卡提名电影票房更高
<p>第90届奥斯卡颁奖礼前夕发布的一项研究指出，女性领衔的奥斯卡提名电影票房回报更高。这在很大程度上是因为女性领衔的电影制作成本比男性领衔的电影低得多。</p><p>截图来自<span word="BBC">BBC</span>网站</p><p><span word="Oscar">Oscar</span>-<span word="nominated">nominated</span> <span word="films">films</span> <span word="with">with</span> <span word="a">a</span> <span word="woman">woman</span> <span word="in">in</span> <span word="the">the</span> <span word="starring">starring</span> <span word="role">role</span> <span word="are">are</span> <span word="more">more</span> <span word="profitable">profitable</span> <span word="than">than</span> <span word="their">their</span> <span word="male">male</span>-<span word="led">led</span> <span word="counterparts">counterparts</span>.</p><p>女性领衔主演的奥斯卡提名电影比男性领衔的奥斯卡提名电影利润更可观。</p><p><span word="Female">Female</span>-<span word="led">led</span> <span word="films">films</span> <span word="earn">earn</span> <span word="higher">higher</span> <span word="box">box</span> <span word="office">office</span> <span word="returns">returns</span> - <span word="despite">despite</span> <span word="usually">usually</span> <span word="lower">lower</span> <span word="production">production</span> <span word="budgets">budgets</span>, <span word="according">according</span> <span word="to">to</span> <span word="BBC">BBC</span> <span word="analysis">analysis</span>.</p><p>根据<span word="BBC">BBC</span>的分析报告，女性领衔的电影尽管电影的制作成本通常更低，但票房回报更高。</p><p><span word="On">On</span> <span word="average">average</span>, <span word="every">every</span> <span word="dollar">dollar</span> <span word="invested">invested</span> <span word="in">in</span> <span word="a">a</span> <span word="female">female</span>-<span word="led">led</span> <span word="film">film</span> <span word="earns">earns</span> <span word="back">back</span> $2.12. <span word="For">For</span> <span word="male">male</span>-<span word="led">led</span> <span word="films">films</span> <span word="this">this</span> <span word="figure">figure</span> <span word="is">is</span> $1.59.</p><p>平均来说，投入到女性领衔电影中的每1美元回报为2.12美元。男性领衔的电影回报为1.59美元。</p><p><span word="Just">Just</span> 28% <span word="of">of</span> <span word="films">films</span> <span word="nominated">nominated</span> <span word="for">for</span> <span word="an">an</span> <span word="Oscar">Oscar</span> <span word="since">since</span> 2013 <span word="have">have</span> <span word="had">had</span> <span word="an">an</span> <span word="actress">actress</span> <span word="taking">taking</span> <span word="top">top</span> <span word="billing">billing</span>.</p><p>自从2013年以来，获得奥斯卡提名的电影只有28%是女性领衔主演的。</p><p>"<span word="Women">Women</span> <span word="are">are</span> <span word="not">not</span> <span word="bad">bad</span> <span word="box">box</span> <span word="office">office</span>, <span word="on">on</span> <span word="or">or</span> <span word="behind">behind</span> <span word="screen">screen</span>," <span word="says">says</span> <span word="Kate">Kate</span> <span word="Kinninmont">Kinninmont</span>, <span word="head">head</span> <span word="of">of</span> <span word="Women">Women</span> <span word="in">in</span> <span word="Film">Film</span> <span word="and">and</span> <span word="Television">Television</span> <span word="UK">UK</span>.</p><p>英国电影及电视界女性联合会主席凯特·基尼蒙特说：“无论是在台前还是幕后，女性带来的票房都不低。”</p>
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