瞅准时机: eBay小步快跑杀回中国
<p><span word="John">John</span> <span word="Donahoe">Donahoe</span> <span word="may">may</span> <span word="have">have</span> <span word="rescued">rescued</span> <span word="eBay">eBay</span> <span word="from">from</span> <span word="decline">decline</span>, <span word="but">but</span> <span word="the">the</span> <span word="e">e</span>-<span word="commerce">commerce</span> <span word="company">company</span> <span word="has">has</span> <span word="yet">yet</span> <span word="to">to</span> <span word="convince">convince</span> <span word="some">some</span> <span word="corners">corners</span> <span word="of">of</span> <span word="Wall">Wall</span> <span word="Street">Street</span> <span word="it">it</span> <span word="can">can</span> <span word="sustain">sustain</span> <span word="its">its</span> <span word="rapid">rapid</span> <span word="growth">growth</span>.</p><p>约翰?多纳霍似乎已将<span word="eBay">eBay</span>从颓势中挽救了回来，但这家电商公司还得向华尔街证明，它能维持快速增长的态势。</p><p><span word="In">In</span> <span word="its">its</span> <span word="first">first</span>-<span word="quarter">quarter</span> <span word="financials">financials</span> <span word="out">out</span> <span word="this">this</span> <span word="week">week</span>, <span word="eBay">eBay</span> (<span word="EBAY">EBAY</span>) <span word="slightly">slightly</span> <span word="beat">beat</span> <span word="earnings">earnings</span> <span word="estimates">estimates</span>, <span word="with">with</span> <span word="net">net</span> <span word="income">income</span> <span word="up">up</span> 19% <span word="year">year</span> <span word="over">over</span> <span word="year">year</span> <span word="to">to</span> $677 <span word="million">million</span> <span word="on">on</span> <span word="revenues">revenues</span> <span word="of">of</span> $3.7 <span word="billion">billion</span>, <span word="led">led</span> <span word="by">by</span> <span word="PayPal">PayPal</span>'<span word="s">s</span> <span word="continued">continued</span> <span word="rise">rise</span> <span word="and">and</span> <span word="the">the</span> <span word="recent">recent</span> <span word="turnaround">turnaround</span> <span word="of">of</span> <span word="Marketplaces">Marketplaces</span>, <span word="which">which</span> <span word="includes">includes</span> <span word="the">the</span> <span word="eBay">eBay</span> <span word="website">website</span>. <span word="But">But</span> <span word="a">a</span> <span word="lower">lower</span>-<span word="than">than</span>-<span word="expected">expected</span> <span word="second">second</span>-<span word="quarter">quarter</span> <span word="outlook">outlook</span> -- <span word="between">between</span> $3.8 <span word="billion">billion</span> <span word="and">and</span> $3.9 <span word="billion">billion</span> <span word="in">in</span> <span word="sales">sales</span> <span word="vs">vs</span>. <span word="analysts">analysts</span>' <span word="consensus">consensus</span> <span word="of">of</span> $3.95 <span word="billion">billion</span> -- <span word="paired">paired</span> <span word="with">with</span> <span word="PayPal">PayPal</span>'<span word="s">s</span> <span word="slowest">slowest</span> <span word="growth">growth</span> <span word="period">period</span> <span word="in">in</span> <span word="some">some</span> <span word="time">time</span>, <span word="did">did</span> <span word="not">not</span> <span word="sit">sit</span> <span word="well">well</span> <span word="with">with</span> <span word="investors">investors</span>. <span word="The">The</span> <span word="news">news</span> <span word="sent">sent</span> <span word="eBay">eBay</span> <span word="shares">shares</span> <span word="down">down</span> 2% <span word="in">in</span> <span word="after">after</span>-<span word="hours">hours</span> <span word="trading">trading</span>.</p><p>它的增长主要是由贝宝（<span word="PayPal">PayPal</span>）的持续增长及市场复苏带来的，其中就包括了<span word="eBay">eBay</span>自己的网站人气回升。但是第二财季低于预期的业绩展望——销售收入在38亿美元到39亿美元之间，而分析师一致预期该收入为39.5亿美元——加之贝宝的业务不时停滞不前，让投资者颇为不安。消息传来，<span word="eBay">eBay</span>股价在收盘后交易中下挫了2%。</p><p><span word="The">The</span> <span word="results">results</span> <span word="have">have</span> <span word="left">left</span> <span word="some">some</span> <span word="analysts">analysts</span> <span word="wondering">wondering</span>: <span word="with">with</span> <span word="the">the</span> <span word="turnaround">turnaround</span> <span word="in">in</span> <span word="its">its</span> <span word="rear">rear</span>-<span word="view">view</span> <span word="mirror">mirror</span>, <span word="how">how</span> <span word="can">can</span> <span word="eBay">eBay</span> <span word="keep">keep</span> <span word="up">up</span> <span word="the">the</span> <span word="pace">pace</span>?</p><p>这个结果让一些分析师不免心生疑窦：眼看着市场迎来转机，<span word="eBay">eBay</span>怎么才能保持增速呢？</p>
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