《泰囧》火爆的背后:投观众之所好
<p><span word="AT">AT</span> <span word="the">the</span> <span word="end">end</span> <span word="of">of</span> <span word="the">the</span> <span word="year">year</span>, <span word="most">most</span> <span word="filmmakers">filmmakers</span> <span word="hope">hope</span> <span word="to">to</span> <span word="rake">rake</span> <span word="in">in</span> <span word="profits">profits</span> <span word="and">and</span> <span word="praise">praise</span>, <span word="but">but</span> <span word="it">it</span> <span word="seems">seems</span> <span word="that">that</span> <span word="few">few</span> <span word="Chinese">Chinese</span> <span word="blockbusters">blockbusters</span> <span word="have">have</span> <span word="been">been</span> <span word="able">able</span> <span word="to">to</span> <span word="escape">escape</span> <span word="cracks">cracks</span> <span word="and">and</span> <span word="flak">flak</span> <span word="this">this</span> <span word="season">season</span>.</p><p>今年年底大多数制片人希望名利双收，但这一季似乎很少有中国大片能有幸逃离口诛笔伐。</p><p><span word="The">The</span> <span word="recent">recent</span> <span word="success">success</span> <span word="of">of</span> <span word="a">a</span> <span word="low">low</span>-<span word="budget">budget</span> <span word="comedy">comedy</span> <span word="shows">shows</span> <span word="that">that</span> <span word="Chinese">Chinese</span> <span word="audiences">audiences</span> <span word="are">are</span> <span word="not">not</span> <span word="too">too</span> <span word="demanding">demanding</span>. <span word="They">They</span> <span word="simply">simply</span> <span word="want">want</span> <span word="to">to</span> <span word="be">be</span> <span word="entertained">entertained</span> <span word="and">and</span>, <span word="sometimes">sometimes</span>, <span word="have">have</span> <span word="a">a</span> <span word="nerve">nerve</span> <span word="touched">touched</span>.</p><p>最近一部低成本喜剧片的成功表明中国观众并不太苛刻。他们只是想要娱乐一下，有时，感动一下。</p><p>"<span word="Lost">Lost</span> <span word="in">in</span> <span word="Thailand">Thailand</span>," <span word="a">a</span> <span word="conventional">conventional</span> <span word="comedy">comedy</span> <span word="about">about</span> <span word="two">two</span> <span word="rival">rival</span> <span word="Chinese">Chinese</span> <span word="businessmen">businessmen</span> <span word="and">and</span> <span word="a">a</span> <span word="simple">simple</span>-<span word="minded">minded</span> <span word="pancake">pancake</span> <span word="maker">maker</span>, <span word="grossed">grossed</span> <span word="more">more</span> <span word="than">than</span> 700 <span word="million">million</span> <span word="yuan">yuan</span> (<span word="US">US</span>$111 <span word="million">million</span>) <span word="by">by</span> <span word="Christmas">Christmas</span> <span word="Eve">Eve</span> <span word="and">and</span> <span word="has">has</span> <span word="broken">broken</span> <span word="box">box</span> <span word="office">office</span> <span word="records">records</span> <span word="for">for</span> <span word="domestic">domestic</span> <span word="films">films</span> <span word="since">since</span> <span word="it">it</span> <span word="premiered">premiered</span> <span word="on">on</span> <span word="December">December</span> 12.</p><p>《泰囧》，一部传统喜剧，讲述了两个对立的中国商人和一个头脑简单的卖饼小贩，到平安夜票房收入已经超过7亿元人民币(合1.11亿美元)，自12月12日首映以来打破了国产片的票房纪录。</p><p><span word="The">The</span> <span word="comedic">comedic</span> <span word="hit">hit</span> <span word="cost">cost</span> <span word="just">just</span> 30 <span word="million">million</span> <span word="yuan">yuan</span> <span word="to">to</span> <span word="make">make</span>, <span word="but">but</span> <span word="has">has</span> <span word="outshone">outshone</span> <span word="and">and</span> <span word="out">out</span>-<span word="earned">earned</span> <span word="other">other</span> <span word="blockbusters">blockbusters</span> <span word="that">that</span> <span word="bombed">bombed</span> <span word="at">at</span> <span word="the">the</span> <span word="box">box</span> <span word="office">office</span> <span word="after">after</span> <span word="costing">costing</span> <span word="millions">millions</span> <span word="to">to</span> <span word="make">make</span>.</p><p>这部大热的喜剧片成本仅3000万元，但已经胜过且盈利超过其他票房惨败且花很多钱制作的大片。</p>
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