PS的图片不能登广告? 朱莉娅罗伯茨英国广告被封
<p><span word="Make">Make</span>-<span word="up">up</span> <span word="advertisements">advertisements</span> <span word="featuring">featuring</span> <span word="actor">actor</span> <span word="Julia">Julia</span> <span word="Roberts">Roberts</span> <span word="and">and</span> <span word="supermodel">supermodel</span> <span word="Christy">Christy</span> <span word="Turlington">Turlington</span> <span word="have">have</span> <span word="been">been</span> <span word="banned">banned</span> <span word="in">in</span> <span word="the">the</span> <span word="UK">UK</span> <span word="because">because</span> <span word="of">of</span> <span word="their">their</span> <span word="controversial">controversial</span> <span word="use">use</span> <span word="of">of</span> '<span word="airbrushing">airbrushing</span>'.</p><p>最近英国当局禁播了由著名演员朱利亚罗伯茨和超模克里斯蒂特林顿代言的化妆品广告，理由是在广告中使用了一个叫做“<span word="airbrushing">airbrushing</span>”的图像“磨皮”工具来优化所获得实际效果。</p><p><span word="Britain">Britain</span>'<span word="s">s</span> <span word="Advertising">Advertising</span> <span word="Standards">Standards</span> <span word="Agency">Agency</span> <span word="issued">issued</span> <span word="the">the</span> <span word="ban">ban</span> <span word="after">after</span> <span word="politician">politician</span> <span word="Jo">Jo</span> <span word="Swinson">Swinson</span> <span word="complained">complained</span> <span word="about">about</span> <span word="the">the</span> <span word="two">two</span> <span word="ads">ads</span>, <span word="for">for</span> <span word="foundation">foundation</span> <span word="products">products</span> <span word="made">made</span> <span word="by">by</span> <span word="L">L</span>'<span word="Oreal">Oreal</span>'<span word="s">s</span> <span word="Maybelline">Maybelline</span> <span word="and">and</span> <span word="Lanc">Lanc</span>ô<span word="me">me</span> <span word="brands">brands</span>. <span word="L">L</span>'<span word="Oreal">Oreal</span> <span word="admitted">admitted</span> <span word="the">the</span> <span word="photographs">photographs</span> <span word="it">it</span> <span word="used">used</span> <span word="had">had</span> <span word="been">been</span> <span word="digitally">digitally</span> <span word="manipulated">manipulated</span> <span word="and">and</span> <span word="retouched">retouched</span>. <span word="But">But</span> <span word="the">the</span> <span word="cosmetics">cosmetics</span> <span word="giant">giant</span> <span word="claimed">claimed</span> <span word="they">they</span> "<span word="accurately">accurately</span> <span word="illustrated">illustrated</span>" <span word="the">the</span> <span word="effects">effects</span> <span word="their">their</span> <span word="make">make</span>-<span word="up">up</span> -- <span word="Maybelline">Maybelline</span>'<span word="s">s</span> <span word="The">The</span> <span word="Eraser">Eraser</span> <span word="anti">anti</span>-<span word="ageing">ageing</span> <span word="foundation">foundation</span> <span word="and">and</span> <span word="Lanc">Lanc</span>ô<span word="me">me</span>'<span word="s">s</span> <span word="Teint">Teint</span> <span word="Miracle">Miracle</span> --<span word="could">could</span> <span word="achieve">achieve</span>.</p><p>英国的广告标准管理局指出他们禁播了这个广告因为有议员对这个广告的不实之处有所抱怨，这主要包括欧莱雅和兰蔻的粉底。欧莱雅承认他们推出的照片确实经过了电子处理和润色。但是这个化妆品巨头却说这个广告准确的表达了产品应有的效果，无论是美宝莲的<span word="The">The</span> <span word="easer">easer</span> <span word="anti">anti</span>-<span word="aging">aging</span>粉底还是兰蔻的<span word="Teint">Teint</span> <span word="Miracle">Miracle</span>都的确能够达到那个效果。</p><p><span word="The">The</span> <span word="company">company</span> <span word="described">described</span> <span word="the">the</span> <span word="Roberts">Roberts</span> <span word="image">image</span> -- <span word="taken">taken</span> <span word="by">by</span> <span word="celebrity">celebrity</span> <span word="photographer">photographer</span> <span word="Mario">Mario</span> <span word="Testino">Testino</span> -- <span word="as">as</span> <span word="an">an</span> "<span word="aspirational">aspirational</span> <span word="picture">picture</span>." <span word="However">However</span>, <span word="the">the</span> <span word="watchdog">watchdog</span> <span word="ruled">ruled</span> <span word="that">that</span> <span word="the">the</span> <span word="magazine">magazine</span> <span word="ads">ads</span> <span word="were">were</span> <span word="misleading">misleading</span>, <span word="and">and</span> <span word="exaggerated">exaggerated</span> <span word="the">the</span> <span word="ability">ability</span> <span word="of">of</span> <span word="the">the</span> <span word="products">products</span> <span word="they">they</span> <span word="were">were</span> <span word="promoting">promoting</span> <span word="to">to</span> <span word="cover">cover</span> <span word="lines">lines</span>, <span word="wrinkles">wrinkles</span> <span word="and">and</span> <span word="blemishes">blemishes</span>. " <span word="On">On</span> <span word="the">the</span> <span word="basis">basis</span> <span word="of">of</span> <span word="the">the</span> <span word="evidence">evidence</span> <span word="we">we</span> <span word="had">had</span> <span word="received">received</span> <span word="we">we</span> <span word="could">could</span> <span word="not">not</span> <span word="conclude">conclude</span> <span word="that">that</span> <span word="the">the</span> <span word="ad">ad</span> <span word="image">image</span> <span word="accurately">accurately</span> <span word="illustrated">illustrated</span> <span word="what">what</span> <span word="effect">effect</span> <span word="the">the</span> <span word="product">product</span> <span word="could">could</span> <span word="achieve">achieve</span>, <span word="and">and</span> <span word="that">that</span> <span word="the">the</span> <span word="image">image</span> <span word="had">had</span> <span word="not">not</span> <span word="been">been</span> <span word="exaggerated">exaggerated</span> <span word="by">by</span> <span word="digital">digital</span> <span word="post">post</span> <span word="production">production</span> <span word="techniques">techniques</span>," <span word="the">the</span> <span word="ASA">ASA</span> <span word="said">said</span>.</p>
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