瑞幸咖啡将超星巴克 成中国最大咖啡连锁品牌
<p><span word="Beijing">Beijing</span>-<span word="based">based</span> <span word="Luckin">Luckin</span> <span word="Coffee">Coffee</span>, <span word="a">a</span> <span word="domestic">domestic</span> <span word="rival">rival</span> <span word="of">of</span> <span word="Starbucks">Starbucks</span> <span word="of">of</span> <span word="the">the</span> <span word="US">US</span>, <span word="said">said</span> <span word="it">it</span> <span word="aims">aims</span> <span word="to">to</span> <span word="become">become</span> <span word="China">China</span>'<span word="s">s</span> <span word="largest">largest</span> <span word="chain">chain</span> <span word="coffee">coffee</span> <span word="brand">brand</span> <span word="in">in</span> <span word="the">the</span> <span word="number">number</span> <span word="of">of</span> <span word="outlet">outlet</span> <span word="stores">stores</span> <span word="and">and</span> <span word="sales">sales</span> <span word="this">this</span> <span word="year">year</span>.</p><p>总部位于北京的瑞幸咖啡，是美国星巴克咖啡在中国的竞争对手。该公司表示，其目标是在今年的门店数量和销量方面，成为中国最大的连锁咖啡品牌。</p><p>"<span word="Luckin">Luckin</span> <span word="plans">plans</span> <span word="to">to</span> <span word="open">open</span> 2,500 <span word="more">more</span> <span word="stores">stores</span> <span word="this">this</span> <span word="year">year</span> <span word="to">to</span> <span word="raise">raise</span> <span word="the">the</span> <span word="number">number</span> <span word="of">of</span> <span word="its">its</span> <span word="coffee">coffee</span> <span word="outlets">outlets</span> <span word="to">to</span> <span word="more">more</span> <span word="than">than</span> 4,500 <span word="nationwide">nationwide</span>," <span word="Qian">Qian</span> <span word="Zhiya">Zhiya</span>, <span word="founder">founder</span> <span word="and">and</span> <span word="CEO">CEO</span> <span word="of">of</span> <span word="Luckin">Luckin</span>, <span word="said">said</span> <span word="last">last</span> <span word="Thursday">Thursday</span> <span word="at">at</span> <span word="a">a</span> <span word="meeting">meeting</span> <span word="in">in</span> <span word="Beijing">Beijing</span>.</p><p>瑞幸咖啡创始人兼首席执行官钱治亚上周四在北京的一次会议上表示：“瑞幸咖啡计划今年再开2500家门店，将全国范围内的咖啡店数量增加到4500家以上。”</p><p><span word="Achieving">Achieving</span> <span word="that">that</span> <span word="goal">goal</span> <span word="would">would</span> <span word="take">take</span> <span word="it">it</span> <span word="past">past</span> <span word="Starbucks">Starbucks</span>, <span word="which">which</span> <span word="has">has</span> <span word="more">more</span> <span word="than">than</span> 3,600 <span word="stores">stores</span> <span word="in">in</span> <span word="the">the</span> <span word="Chinese">Chinese</span> <span word="mainland">mainland</span> <span word="market">market</span>.</p><p>实现这一目标后，瑞幸咖啡将超过星巴克。星巴克在中国大陆市场拥有超过3600家门店</p><p><span word="Qian">Qian</span> <span word="said">said</span> <span word="that">that</span> <span word="Luckin">Luckin</span>, <span word="which">which</span> <span word="started">started</span> <span word="trial">trial</span> <span word="operations">operations</span> <span word="on">on</span> <span word="January">January</span> 1, 2018, <span word="had">had</span> <span word="sold">sold</span> 89.68 <span word="million">million</span> <span word="cups">cups</span> <span word="of">of</span> <span word="coffee">coffee</span> <span word="by">by</span> <span word="the">the</span> <span word="end">end</span> <span word="of">of</span> <span word="last">last</span> <span word="year">year</span> <span word="and">and</span> <span word="opened">opened</span> 2,073 <span word="stores">stores</span> <span word="in">in</span> 22 <span word="domestic">domestic</span> <span word="cities">cities</span>.</p><p>钱治亚称，瑞幸咖啡于2018年1月1日开始试营业，截至去年年底总计销售了8968万杯咖啡，先后在国内22个城市开设了2073家门店。</p><p><span word="Luckin">Luckin</span> <span word="aims">aims</span> <span word="to">to</span> <span word="tap">tap</span> <span word="the">the</span> <span word="great">great</span> <span word="growth">growth</span> <span word="potential">potential</span> <span word="of">of</span> <span word="the">the</span> <span word="Chinese">Chinese</span> <span word="coffee">coffee</span> <span word="consumption">consumption</span> <span word="market">market</span>, <span word="Yang">Yang</span> <span word="Fei">Fei</span>, <span word="co">co</span>-<span word="founder">founder</span> <span word="and">and</span> <span word="CMO">CMO</span> <span word="of">of</span> <span word="Luckin">Luckin</span>, <span word="told">told</span> <span word="the">the</span> <span word="Global">Global</span> <span word="Times">Times</span>.</p>
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