京东联合谷歌寻找国内消费领域AR创新应用
<p><span word="Chinese">Chinese</span> <span word="leading">leading</span> <span word="online">online</span> <span word="retailer">retailer</span> <span word="JD">JD</span>.<span word="com">com</span> <span word="has">has</span> <span word="partnered">partnered</span> <span word="with">with</span> <span word="Google">Google</span>'<span word="s">s</span> <span word="augmented">augmented</span> <span word="reality">reality</span> (<span word="AR">AR</span>) <span word="building">building</span> <span word="platform">platform</span> <span word="ARCore">ARCore</span> <span word="to">to</span> <span word="kick">kick</span> <span word="off">off</span> <span word="an">an</span> <span word="international">international</span> <span word="competition">competition</span> <span word="in">in</span> <span word="China">China</span> <span word="on">on</span> <span word="Tuesday">Tuesday</span>, <span word="which">which</span> <span word="will">will</span> <span word="gather">gather</span> <span word="global">global</span> <span word="developers">developers</span> <span word="to">to</span> <span word="compete">compete</span> <span word="in">in</span> <span word="creating">creating</span> <span word="innovative">innovative</span> <span word="AR">AR</span> <span word="applications">applications</span> <span word="for">for</span> <span word="the">the</span> <span word="retail">retail</span> <span word="industry">industry</span>.</p><p>周二，我国领先在线零售商京东联合谷歌的增强现实（<span word="AR">AR</span>）构建平台<span word="Arcore">Arcore</span>在国内举行一场国际大赛，全球开发商将汇聚于此，竞相开发应用于零售的创新型<span word="AR">AR</span>应用程序。</p><p><span word="The">The</span> <span word="competition">competition</span>, <span word="titled">titled</span> <span word="the">the</span> <span word="JD">JD</span>-<span word="AR">AR</span> <span word="and">and</span> <span word="ARCore">ARCore</span> <span word="by">by</span> <span word="Google">Google</span> <span word="Innovative">Innovative</span> <span word="Consumer">Consumer</span> <span word="Application">Application</span> <span word="Competition">Competition</span>, <span word="aims">aims</span> <span word="to">to</span> <span word="explore">explore</span> <span word="how">how</span> <span word="AR">AR</span> <span word="can">can</span> <span word="be">be</span> <span word="used">used</span> <span word="to">to</span> <span word="attract">attract</span> <span word="and">and</span> <span word="retain">retain</span> <span word="both">both</span> <span word="online">online</span> <span word="and">and</span> <span word="offline">offline</span> <span word="customers">customers</span>, <span word="and">and</span> <span word="to">to</span> <span word="optimize">optimize</span> <span word="omnichannel">omnichannel</span> <span word="targeted">targeted</span> <span word="marketing">marketing</span> <span word="in">in</span> <span word="different">different</span> <span word="retail">retail</span> <span word="scenarios">scenarios</span>, <span word="JD">JD</span>.<span word="com">com</span> <span word="said">said</span> <span word="in">in</span> <span word="a">a</span> <span word="public">public</span> <span word="statement">statement</span></p><p>京东在一份公开声明中表示，这次名为<span word="JD">JD</span>-<span word="AR">AR</span>和谷歌<span word="ARcore">ARcore</span>的创新消费者应用大赛旨在探讨如何利用<span word="AR">AR</span>来吸引并留存线上和线下的客户，同时优化不同零售场景下的全方位定向营销。</p><p><span word="Applications">Applications</span> <span word="for">for</span> <span word="the">the</span> <span word="contest">contest</span> <span word="can">can</span> <span word="be">be</span> <span word="submitted">submitted</span> <span word="from">from</span> <span word="April">April</span> 2 <span word="to">to</span> <span word="May">May</span> 25.</p><p>比赛的报名日期为4月2日至5月25日。</p><p><span word="In">In</span> <span word="their">their</span> <span word="applications">applications</span>, <span word="developers">developers</span> <span word="are">are</span> <span word="required">required</span> <span word="to">to</span> <span word="solve">solve</span> <span word="real">real</span>-<span word="life">life</span> <span word="problems">problems</span> <span word="put">put</span> <span word="forth">forth</span> <span word="by">by</span> <span word="the">the</span> <span word="competition">competition</span>'<span word="s">s</span> <span word="partner">partner</span> <span word="brands">brands</span>, <span word="including">including</span> <span word="US">US</span> <span word="multinational">multinational</span> <span word="retail">retail</span> <span word="corporation">corporation</span> <span word="Walmart">Walmart</span>, <span word="US">US</span> <span word="infant">infant</span> <span word="formula">formula</span> <span word="manufacturer">manufacturer</span> <span word="Mead">Mead</span> <span word="Johnson">Johnson</span>, <span word="and">and</span> <span word="JD">JD</span>.<span word="com">com</span>'<span word="s">s</span> <span word="retail">retail</span> <span word="experience">experience</span> <span word="shops">shops</span>.</p>
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