Received opinion?
<p><span word="Reader">Reader</span> <span word="question">question</span>:</p><p><span word="Please">Please</span> <span word="explain">explain</span> “<span word="received">received</span> <span word="opinion">opinion</span>”, <span word="as">as</span> <span word="in">in</span> <span word="the">the</span> <span word="following">following</span> <span word="passage">passage</span> (<span word="Spotify">Spotify</span> <span word="not">not</span> <span word="a">a</span> <span word="threat">threat</span> <span word="to">to</span> <span word="Apple">Apple</span> - <span word="more">more</span> <span word="an">an</span> <span word="opportunity">opportunity</span>, <span word="TelecomTV">TelecomTV</span>.<span word="com">com</span>, <span word="July">July</span> 30, 2009):</p><p><span word="According">According</span> <span word="to">to</span> <span word="digital">digital</span> <span word="music">music</span> <span word="expert">expert</span>, <span word="Gerd">Gerd</span> <span word="Leonhard">Leonhard</span>, <span word="it">it</span>’<span word="s">s</span> <span word="actually">actually</span> <span word="in">in</span> <span word="Apple">Apple</span>’<span word="s">s</span> <span word="interest">interest</span> <span word="to">to</span> <span word="boost">boost</span> <span word="models">models</span> <span word="like">like</span> <span word="Spotify">Spotify</span> <span word="for">for</span> <span word="all">all</span> <span word="they">they</span>’<span word="re">re</span> <span word="worth">worth</span>. <span word="That">That</span>’<span word="s">s</span> <span word="because">because</span>, <span word="contrary">contrary</span> <span word="to">to</span> <span word="received">received</span> <span word="opinion">opinion</span>, <span word="Apple">Apple</span> <span word="doesn">doesn</span>’<span word="t">t</span> <span word="make">make</span> <span word="huge">huge</span> <span word="dollops">dollops</span> <span word="of">of</span> <span word="money">money</span> <span word="from">from</span> <span word="the">the</span> <span word="iTunes">iTunes</span> <span word="download">download</span> <span word="side">side</span> <span word="of">of</span> <span word="the">the</span> <span word="business">business</span> - <span word="it">it</span> <span word="makes">makes</span> <span word="a">a</span> <span word="modest">modest</span> <span word="margin">margin</span>. <span word="The">The</span> <span word="big">big</span> <span word="money">money</span> <span word="is">is</span> <span word="in">in</span> <span word="selling">selling</span> <span word="its">its</span> <span word="high">high</span>-<span word="margin">margin</span> <span word="music">music</span> <span word="playing">playing</span> <span word="devices">devices</span>. <span word="Of">Of</span> <span word="course">course</span> <span word="these">these</span> <span word="include">include</span> <span word="the">the</span> <span word="iPod">iPod</span> <span word="Touch">Touch</span> <span word="and">and</span> <span word="the">the</span> <span word="iPhone">iPhone</span> - <span word="two">two</span> <span word="gadgets">gadgets</span> <span word="capable">capable</span> <span word="of">of</span> <span word="running">running</span> <span word="a">a</span> <span word="Spotify">Spotify</span> <span word="client">client</span>.</p><p><span word="My">My</span> <span word="comments">comments</span>:</p><p><span word="The">The</span> <span word="received">received</span> <span word="opinion">opinion</span> <span word="about">about</span> <span word="Apple">Apple</span> <span word="is">is</span> <span word="that">that</span> <span word="it">it</span> <span word="makes">makes</span> <span word="a">a</span> <span word="lot">lot</span> <span word="of">of</span> <span word="money">money</span> <span word="from">from</span> <span word="its">its</span> <span word="iTunes">iTunes</span> <span word="download">download</span> <span word="business">business</span>. <span word="That">That</span>, <span word="as">as</span> <span word="the">the</span> <span word="digital">digital</span> <span word="music">music</span> <span word="expert">expert</span> <span word="points">points</span> <span word="out">out</span> <span word="in">in</span> <span word="the">the</span> <span word="above">above</span> <span word="example">example</span>, <span word="is">is</span> <span word="not">not</span> <span word="true">true</span> – <span word="Apple">Apple</span> <span word="makes">makes</span> <span word="most">most</span> <span word="of">of</span> <span word="its">its</span> <span word="money">money</span> <span word="from">from</span> <span word="selling">selling</span> <span word="gadgets">gadgets</span>, <span word="including">including</span> <span word="the">the</span> <span word="iPod">iPod</span> <span word="and">and</span> <span word="the">the</span> <span word="iPhone">iPhone</span>, <span word="and">and</span> <span word="increasingly">increasingly</span> <span word="these">these</span> <span word="days">days</span> <span word="the">the</span> <span word="iPad">iPad</span>.</p><p><span word="Anyways">Anyways</span>, <span word="received">received</span> <span word="opinion">opinion</span> <span word="is">is</span> <span word="what">what</span>’<span word="s">s</span> <span word="of">of</span> <span word="our">our</span> <span word="primary">primary</span> <span word="concern">concern</span> <span word="here">here</span>. <span word="The">The</span> <span word="thing">thing</span> <span word="about">about</span> <span word="received">received</span> <span word="opinion">opinion</span> <span word="is">is</span>, <span word="of">of</span> <span word="course">course</span>, <span word="that">that</span> <span word="it">it</span>’<span word="s">s</span> “<span word="received">received</span>”. <span word="That">That</span> <span word="is">is</span>, <span word="opinion">opinion</span> <span word="that">that</span>’<span word="s">s</span> <span word="been">been</span> <span word="received">received</span> <span word="from">from</span> <span word="others">others</span> <span word="who">who</span> <span word="have">have</span> <span word="formed">formed</span> <span word="the">the</span> “<span word="opinion">opinion</span>” <span word="first">first</span>. <span word="In">In</span> <span word="other">other</span> <span word="words">words</span>, <span word="it">it</span>’<span word="s">s</span> <span word="second">second</span> <span word="hand">hand</span>.</p><p><span word="Also">Also</span> <span word="known">known</span> <span word="as">as</span> “<span word="received">received</span> <span word="wisdom">wisdom</span>”, <span word="received">received</span> <span word="opinion">opinion</span> <span word="refers">refers</span> <span word="to">to</span> <span word="the">the</span> <span word="idea">idea</span> <span word="most">most</span> <span word="people">people</span> <span word="have">have</span> <span word="about">about</span> <span word="what">what</span> <span word="is">is</span> <span word="true">true</span> <span word="or">or</span> <span word="false">false</span>. <span word="Like">Like</span> “<span word="conventional">conventional</span> <span word="wisdom">wisdom</span>”, <span word="received">received</span> <span word="opinion">opinion</span> <span word="is">is</span> <span word="conventional">conventional</span>, <span word="or">or</span> <span word="commonplace">commonplace</span>.</p>
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