口红效应
<p>分享一个知识点。</p><p><span word="Reader">Reader</span> <span word="question">question</span>: <span word="Please">Please</span> <span word="elaborate">elaborate</span> <span word="on">on</span> <span word="the">the</span> <span word="meaning">meaning</span> <span word="of">of</span> “<span word="lipstick">lipstick</span> <span word="effect">effect</span>”, <span word="from">from</span> <span word="the">the</span> <span word="article">article</span> ‘<span word="Lipstick">Lipstick</span> <span word="effect">effect</span>’ <span word="in">in</span> <span word="full">full</span> <span word="swing">swing</span>, <span word="economists">economists</span> <span word="say">say</span> (<span word="Telegraph">Telegraph</span>.<span word="co">co</span>.<span word="uk">uk</span>, <span word="December">December</span> 22, 2008)? <span word="And">And</span> <span word="how">how</span> <span word="do">do</span> <span word="we">we</span> <span word="put">put</span> <span word="this">this</span> <span word="in">in</span> <span word="Chinese">Chinese</span>?</p><p><span word="My">My</span> <span word="comments">comments</span>: <span word="Lipstick">Lipstick</span> <span word="is">is</span> <span word="the">the</span> <span word="sticky">sticky</span> <span word="oily">oily</span> <span word="thing">thing</span> <span word="women">women</span> <span word="smear">smear</span> – <span word="oops">oops</span>, <span word="wrong">wrong</span> <span word="word">word</span>, <span word="perhaps">perhaps</span> – <span word="their">their</span> <span word="lips">lips</span> <span word="with">with</span>, <span word="ostensibly">ostensibly</span> <span word="to">to</span> <span word="make">make</span> <span word="them">them</span> <span word="look">look</span> <span word="better">better</span>. <span word="But">But</span> <span word="how">how</span> <span word="can">can</span> <span word="they">they</span> <span word="make">make</span> <span word="them">them</span> <span word="look">look</span> <span word="better">better</span> <span word="when">when</span> <span word="they">they</span> <span word="have">have</span> <span word="perfectly">perfectly</span> <span word="good">good</span> <span word="lips">lips</span> <span word="in">in</span> <span word="the">the</span> <span word="first">first</span> <span word="place">place</span>. <span word="I">I</span>’<span word="m">m</span> <span word="talking">talking</span> <span word="about">about</span> <span word="teen">teen</span>-<span word="age">age</span> <span word="women">women</span> <span word="and">and</span> <span word="even">even</span> <span word="young">young</span> <span word="girls">girls</span> <span word="wearing">wearing</span> <span word="that">that</span> <span word="thing">thing</span>, <span word="you">you</span> <span word="know">know</span>.</p><p><span word="Anyways">Anyways</span>, <span word="let">let</span>’<span word="s">s</span> <span word="get">get</span> <span word="stick">stick</span> <span word="with">with</span> “<span word="lipstick">lipstick</span> <span word="effect">effect</span>”, <span word="and">and</span> <span word="this">this</span> <span word="has">has</span> <span word="nothing">nothing</span> <span word="to">to</span> <span word="do">do</span> <span word="with">with</span> <span word="Sarah">Sarah</span> <span word="Palin">Palin</span> (<span word="See">See</span> <span word="my">my</span> <span word="column">column</span> “<span word="Lipstick">Lipstick</span> <span word="on">on</span> <span word="the">the</span> <span word="Campaign">Campaign</span> <span word="Trail">Trail</span>”, <span word="September">September</span> 23, 2008). <span word="It">It</span> <span word="has">has</span> <span word="to">to</span> <span word="do">do</span> <span word="with">with</span> <span word="how">how</span> <span word="women">women</span> <span word="and">and</span> <span word="men">men</span> <span word="in">in</span> <span word="general">general</span> <span word="spend">spend</span> <span word="their">their</span> <span word="money">money</span> <span word="during">during</span> <span word="an">an</span> <span word="economic">economic</span> <span word="downturn">downturn</span>.</p><p><span word="In">In</span> <span word="short">short</span>, <span word="lipstick">lipstick</span> <span word="effect">effect</span> <span word="refers">refers</span> <span word="to">to</span> <span word="the">the</span> <span word="phenomenon">phenomenon</span> <span word="wherein">wherein</span> <span word="cosmetics">cosmetics</span> <span word="sales">sales</span> <span word="continue">continue</span> <span word="to">to</span> <span word="grow">grow</span> <span word="while">while</span> <span word="sales">sales</span> <span word="of">of</span> <span word="most">most</span> <span word="other">other</span> <span word="luxury">luxury</span> <span word="goods">goods</span> <span word="take">take</span> <span word="a">a</span> <span word="beating">beating</span> <span word="in">in</span> <span word="an">an</span> <span word="economic">economic</span> <span word="recession">recession</span> <span word="such">such</span> <span word="as">as</span> <span word="the">the</span> <span word="one">one</span> <span word="we">we</span>’<span word="re">re</span> <span word="experiencing">experiencing</span> <span word="right">right</span> <span word="now">now</span>.</p><p><span word="Why">Why</span>?</p><p><span word="Because">Because</span> <span word="women">women</span> <span word="want">want</span> <span word="to">to</span> <span word="use">use</span> <span word="a">a</span> <span word="little">little</span> <span word="lipstick">lipstick</span> <span word="to">to</span> <span word="brighten">brighten</span> <span word="themselves">themselves</span> <span word="up">up</span> <span word="even">even</span> <span word="when">when</span> <span word="times">times</span> <span word="are">are</span> <span word="hard">hard</span>. <span word="It">It</span>’<span word="s">s</span> <span word="the">the</span> <span word="feel">feel</span>-<span word="good">good</span> <span word="factor">factor</span> <span word="at">at</span> <span word="work">work</span>, <span word="I">I</span> <span word="guess">guess</span>. <span word="Men">Men</span> <span word="are">are</span> <span word="the">the</span> <span word="same">same</span>. <span word="Even">Even</span> <span word="though">though</span> <span word="they">they</span> <span word="may">may</span> <span word="scrap">scrap</span> <span word="plans">plans</span> <span word="for">for</span> <span word="another">another</span> <span word="car">car</span> <span word="or">or</span> <span word="a">a</span> <span word="villa">villa</span> <span word="in">in</span> <span word="the">the</span> <span word="country">country</span>, <span word="they">they</span> <span word="will">will</span> <span word="continue">continue</span> <span word="to">to</span> <span word="buy">buy</span> <span word="smaller">smaller</span> <span word="luxury">luxury</span> <span word="items">items</span> <span word="such">such</span> <span word="as">as</span> <span word="an">an</span> <span word="electric">electric</span> <span word="shaver">shaver</span>, <span word="a">a</span> <span word="Rolex">Rolex</span> <span word="wristwatch">wristwatch</span> <span word="or">or</span> <span word="an">an</span> <span word="IPod">IPod</span> <span word="player">player</span>.</p>
页:
[1]