meili 发表于 2022-10-18 20:36:59

流量为王?微信有了“刷阅族”

<p>  微博有阅读人数显示,微信文章也有阅读数量显示,在“阅读数量代表商机”的思维引导下,不少微信公众号开始雇佣“刷阅族”帮他们刷阅读量。</p><p>  </p><p>  <span word="Hired">Hired</span> <span word="WeChat">WeChat</span> <span word="readers">readers</span> <span word="are">are</span> <span word="those">those</span> <span word="who">who</span> <span word="are">are</span> <span word="paid">paid</span> <span word="by">by</span> <span word="operators">operators</span> <span word="of">of</span> <span word="public">public</span> <span word="accounts">accounts</span> <span word="on">on</span> <span word="WeChat">WeChat</span>, <span word="a">a</span> <span word="mobile">mobile</span> <span word="text">text</span> <span word="and">and</span> <span word="voice">voice</span> <span word="messaging">messaging</span> <span word="communication">communication</span> <span word="service">service</span> <span word="developed">developed</span> <span word="by">by</span> <span word="Tencent">Tencent</span>, <span word="to">to</span> <span word="boost">boost</span> <span word="number">number</span> <span word="of">of</span> <span word="clicks">clicks</span> <span word="on">on</span> <span word="articles">articles</span> <span word="published">published</span> <span word="on">on</span> <span word="their">their</span> <span word="platform">platform</span> <span word="in">in</span> <span word="the">the</span> <span word="hope">hope</span> <span word="of">of</span> <span word="attracting">attracting</span> <span word="advertisers">advertisers</span>. <span word="Most">Most</span> <span word="of">of</span> <span word="the">the</span> <span word="hired">hired</span> <span word="readers">readers</span> <span word="are">are</span> <span word="so">so</span>-<span word="called">called</span> “<span word="water">water</span> <span word="army">army</span>”, <span word="some">some</span> <span word="college">college</span> <span word="students">students</span> <span word="are">are</span> <span word="also">also</span> <span word="taking">taking</span> <span word="this">this</span> <span word="job">job</span> <span word="during">during</span> <span word="their">their</span> <span word="vacations">vacations</span>.</p><p>  “微信刷阅族”是微信公众号花钱雇来帮他们增加文章阅读数量的人,公众号雇佣刷阅族的目的是为了吸引广告客户。这些刷阅族以网络水军为主,其中也不乏暑期兼职的大学生。微信是腾讯公司开发的一款移动文本及语音信息通讯服务程序。</p><p>  <span word="For">For</span> <span word="example">example</span>:</p><p>  <span word="There">There</span> <span word="are">are</span> <span word="over">over</span> 10,000 <span word="clicks">clicks</span> <span word="on">on</span> <span word="that">that</span> <span word="article">article</span>, <span word="but">but</span> <span word="more">more</span> <span word="than">than</span> <span word="half">half</span> <span word="of">of</span> <span word="that">that</span> <span word="comes">comes</span> <span word="from">from</span> <span word="hired">hired</span> <span word="WeChat">WeChat</span> <span word="readers">readers</span>.</p><p>  那篇文章的点击量超过1万,但有一半以上是来源于“刷阅族”的。  </p>
页: [1]
查看完整版本: 流量为王?微信有了“刷阅族”