它们都想成为“划屏终结者”！
<p> 多少资讯，多少网页，多少博客，多少广告都想让网民们在不断拿鼠标点击，饥渴的寻找下一秒新鲜话题和资讯的过程中，能够暂停动作，关注到他们。如果它们做到了，那么它们就成为了<span word="thumbstopper">thumbstopper</span>—“划屏终结者”。</p><p> </p><p> <span word="Thumbstopper">Thumbstopper</span> <span word="refers">refers</span> <span word="to">to</span> <span word="an">an</span> <span word="eye">eye</span>-<span word="catching">catching</span> <span word="or">or</span> <span word="compelling">compelling</span> <span word="item">item</span> <span word="that">that</span> <span word="makes">makes</span> <span word="a">a</span> <span word="person">person</span> <span word="stop">stop</span> <span word="scrolling">scrolling</span> <span word="through">through</span> <span word="a">a</span> <span word="list">list</span> <span word="of">of</span> <span word="posts">posts</span>, <span word="particularly">particularly</span> <span word="when">when</span> <span word="using">using</span> <span word="the">the</span> <span word="thumb">thumb</span> <span word="to">to</span> <span word="scroll">scroll</span> <span word="a">a</span> <span word="touchscreen">touchscreen</span> <span word="device">device</span>.</p><p> “划屏终结者”指的就是一个引人注目的产品或资讯，让人们在不断点击新鲜话题的过程中停下脚步关注到，特别是在他们在用手指划屏下拉时。</p><p> <span word="A">A</span> <span word="lots">lots</span> <span word="of">of</span> <span word="news">news</span> <span word="have">have</span> <span word="become">become</span> <span word="the">the</span> <span word="thumbstopper">thumbstopper</span>, <span word="from">from</span> <span word="Malaysia">Malaysia</span> <span word="Airlines">Airlines</span> <span word="plane">plane</span> <span word="crash">crash</span> <span word="a">a</span> <span word="while">while</span> <span word="ago">ago</span> <span word="to">to</span> <span word="the">the</span> <span word="official">official</span> <span word="investigation">investigation</span> <span word="recently">recently</span>, <span word="or">or</span> <span word="the">the</span> <span word="box">box</span> <span word="office">office</span> <span word="star">star</span> <span word="the">the</span> <span word="Tiny">Tiny</span> <span word="Times">Times</span> 3 <span word="and">and</span> <span word="the">the</span> <span word="celebrities">celebrities</span> <span word="taking">taking</span> <span word="drugs">drugs</span>. <span word="There">There</span> <span word="are">are</span> <span word="some">some</span> <span word="traits">traits</span> <span word="shared">shared</span> <span word="by">by</span> <span word="those">those</span> <span word="thumbstoppers">thumbstoppers</span>, <span word="for">for</span> <span word="instance">instance</span>, <span word="little">little</span> <span word="presence">presence</span>, <span word="little">little</span> <span word="contact">contact</span> <span word="with">with</span> <span word="grass">grass</span> <span word="roots">roots</span>, <span word="as">as</span> <span word="well">well</span> <span word="as">as</span> <span word="cross">cross</span>-<span word="field">field</span>.</p><p> 从前段时间的马航失事到如今的官员审查，从票房惊人的《小时代3》到明星吸毒事件。“划屏终结者”都有一些共同的特点，比如从未出现，草根接触少，而且不分领域.</p><p> <span word="Example">Example</span>:</p><p> <span word="I">I</span> <span word="heard">heard</span> <span word="some">some</span> <span word="breaking">breaking</span> <span word="news">news</span> <span word="from">from</span> <span word="my">my</span> <span word="informant">informant</span>. <span word="It">It</span> <span word="would">would</span> <span word="definitely">definitely</span> <span word="become">become</span> <span word="a">a</span> <span word="thumbstopper">thumbstopper</span> <span word="tomorrow">tomorrow</span> <span word="once">once</span> <span word="I">I</span> <span word="post">post</span> <span word="it">it</span>.</p>
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