外国人眼中的quot;名牌quot;是什么?
<p> </p><p><span word="I">I</span> <span word="never">never</span> <span word="pay">pay</span> <span word="attention">attention</span> <span word="to">to</span> <span word="fashion">fashion</span> <span word="and">and</span> <span word="brands">brands</span>. <span word="I">I</span> <span word="wear">wear</span> <span word="what">what</span> <span word="I">I</span> <span word="feel">feel</span> <span word="is">is</span> <span word="comfortable">comfortable</span> <span word="and">and</span> <span word="convenient">convenient</span>. <span word="Decades">Decades</span> <span word="ago">ago</span>, <span word="my">my</span> 10-<span word="year">year</span>-<span word="old">old</span> <span word="Italian">Italian</span> <span word="nephew">nephew</span> <span word="asked">asked</span> <span word="me">me</span> <span word="for">for</span> <span word="jeans">jeans</span> <span word="from">from</span> <span word="Canada">Canada</span> <span word="when">when</span> <span word="I">I</span> <span word="visited">visited</span>.</p><p> 我从不关心时尚与名牌。我只穿感觉舒适的衣服。几十年前，我10岁大的意大利侄子要我去看他时送他一条加拿大当地产的牛仔裤。 </p><p> <span word="Upon">Upon</span> <span word="seeing">seeing</span> <span word="them">them</span>, <span word="he">he</span> <span word="exclaimed">exclaimed</span> <span word="they">they</span> <span word="were">were</span> <span word="not">not</span> <span word="Levis">Levis</span>. "<span word="What">What</span> <span word="does">does</span> <span word="Levis">Levis</span> <span word="mean">mean</span>?" <span word="I">I</span> <span word="asked">asked</span> <span word="naively">naively</span>. </p><p> 当见到他们一家时，我的侄子大声说这不是李维斯。我直言不讳地问道：“李维斯是什么意思？” </p><p> <span word="Later">Later</span>, <span word="I">I</span> <span word="was">was</span> <span word="preparing">preparing</span> <span word="to">to</span> <span word="come">come</span> <span word="to">to</span> <span word="China">China</span> <span word="when">when</span> <span word="my">my</span> <span word="Sichuan">Sichuan</span> <span word="friend">friend</span> <span word="ordered">ordered</span> <span word="jeans">jeans</span> <span word="for">for</span> <span word="her">her</span> <span word="daughter">daughter</span>. "<span word="You">You</span> <span word="mean">mean</span> <span word="Levis">Levis</span>, <span word="I">I</span> <span word="guess">guess</span>?"</p><p> 后来，当我准备来中国的时候，一位四川的朋友托我为她的女儿买牛仔裤。“我猜，你是想要李维斯的？” </p><p> "<span word="No">No</span>, <span word="Benetton">Benetton</span>," <span word="she">she</span> <span word="said">said</span>.</p><p> 她回答说：“不，是贝纳通的。”</p><p> <span word="Living">Living</span> <span word="in">in</span> <span word="China">China</span> <span word="I">I</span> <span word="realize">realize</span> <span word="the">the</span> <span word="impact">impact</span> <span word="brands">brands</span> <span word="have">have</span> <span word="on">on</span> <span word="people">people</span> <span word="here">here</span>. <span word="Once">Once</span> <span word="I">I</span> <span word="bought">bought</span> <span word="a">a</span> <span word="pair">pair</span> <span word="of">of</span> <span word="sandals">sandals</span> <span word="because">because</span> <span word="I">I</span> <span word="needed">needed</span> <span word="sandals">sandals</span>. <span word="More">More</span> <span word="non">non</span>-<span word="Chinese">Chinese</span> <span word="than">than</span> <span word="Chinese">Chinese</span> <span word="told">told</span> <span word="me">me</span>, "<span word="Wow">Wow</span>! <span word="You">You</span> <span word="wear">wear</span> <span word="them">them</span>? <span word="You">You</span> <span word="have">have</span> <span word="money">money</span>!" <span word="I">I</span> <span word="didn">didn</span>\'<span word="t">t</span> <span word="know">know</span> <span word="why">why</span> <span word="they">they</span> <span word="thought">thought</span> 150-<span word="yuan">yuan</span> ($22) <span word="sandals">sandals</span> - <span word="obviously">obviously</span> <span word="fake">fake</span> - <span word="were">were</span> <span word="for">for</span> <span word="wealthy">wealthy</span> <span word="people">people</span>. <span word="I">I</span> <span word="had">had</span> <span word="never">never</span> <span word="heard">heard</span> <span word="that">that</span> <span word="brand">brand</span> <span word="name">name</span> (<span word="which">which</span> <span word="I">I</span> <span word="can">can</span>\'<span word="t">t</span> <span word="remember">remember</span>) <span word="before">before</span>.</p><p> 生活在中国，我意识到名牌对人们的影响无处不在。一次我由于需要买了双凉鞋。许多人都对我说：“哇！你穿这个牌子的鞋？真有钱！”这其中外国人的比例要超过中国人。我不明白为什么他们会认为标价150元（合22美元）的凉鞋（很明显是仿冒品）只能是富人的专属。另外我之前从没听过那个牌子（我已经记不清叫什么名字了）。 </p>
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