2012年雅思阅读模拟试题
<p> ★<span word="How">How</span> <span word="a">a</span> <span word="Frenchman">Frenchman</span> <span word="is">is</span> <span word="reviving">reviving</span> <span word="McDonalds">McDonalds</span> <span word="in">in</span> <span word="Europe">Europe</span></p><p> <span word="A">A</span>. <span word="When">When</span> <span word="Denis">Denis</span> <span word="Hennequin">Hennequin</span> <span word="took">took</span> <span word="over">over</span> <span word="as">as</span> <span word="the">the</span> <span word="European">European</span> <span word="boss">boss</span> <span word="of">of</span> <span word="McDonalds">McDonalds</span> <span word="in">in</span> <span word="January">January</span> 2004， <span word="the">the</span> <span word="worlds">worlds</span> <span word="biggest">biggest</span> <span word="restaurant">restaurant</span> <span word="chain">chain</span> <span word="was">was</span> <span word="showing">showing</span> <span word="signs">signs</span> <span word="of">of</span> <span word="recovery">recovery</span> <span word="in">in</span> <span word="America">America</span> <span word="and">and</span> <span word="Australia">Australia</span>， <span word="but">but</span> <span word="sales">sales</span> <span word="in">in</span> <span word="Europe">Europe</span> <span word="were">were</span> <span word="sluggish">sluggish</span> <span word="or">or</span> <span word="declining">declining</span>. <span word="One">One</span> <span word="exception">exception</span> <span word="was">was</span> <span word="France">France</span>， <span word="where">where</span> <span word="Mr">Mr</span> <span word="Hennequin">Hennequin</span> <span word="had">had</span> <span word="done">done</span> <span word="a">a</span> <span word="sterling">sterling</span> <span word="job">job</span> <span word="as">as</span> <span word="head">head</span> <span word="of">of</span> <span word="the">the</span> <span word="groups">groups</span> <span word="French">French</span> <span word="subsidiary">subsidiary</span> <span word="to">to</span> <span word="sell">sell</span> <span word="more">more</span> <span word="Big">Big</span> <span word="Macs">Macs</span> <span word="to">to</span> <span word="his">his</span> <span word="compatriots">compatriots</span>. <span word="His">His</span> <span word="task">task</span> <span word="was">was</span> <span word="to">to</span> <span word="replicate">replicate</span> <span word="this">this</span> <span word="success">success</span> <span word="in">in</span> <span word="all">all</span> 41 <span word="of">of</span> <span word="the">the</span> <span word="European">European</span> <span word="countries">countries</span> <span word="where">where</span> <span word="anti">anti</span>-<span word="globalisers">globalisers</span> <span word="favourite">favourite</span> <span word="enemy">enemy</span> <span word="operates">operates</span>.</p><p> <span word="B">B</span>.<span word="So">So</span> <span word="far">far</span> <span word="Mr">Mr</span> <span word="Hennequin">Hennequin</span> <span word="is">is</span> <span word="doing">doing</span> <span word="well">well</span>. <span word="Last">Last</span> <span word="year">year</span> <span word="European">European</span> <span word="sales">sales</span> <span word="increased">increased</span> <span word="by">by</span> 5.8% <span word="and">and</span> <span word="the">the</span> <span word="number">number</span> <span word="of">of</span> <span word="customers">customers</span> <span word="by">by</span> 3.4%， <span word="the">the</span> <span word="best">best</span> <span word="annual">annual</span> <span word="results">results</span> <span word="in">in</span> <span word="nearly">nearly</span> 15 <span word="years">years</span>. <span word="Europe">Europe</span> <span word="accounted">accounted</span> <span word="for">for</span> 36% <span word="of">of</span> <span word="the">the</span> <span word="groups">groups</span> <span word="profits">profits</span> <span word="and">and</span> <span word="for">for</span> 28% <span word="of">of</span> <span word="its">its</span> <span word="sales">sales</span>. <span word="December">December</span> <span word="was">was</span> <span word="an">an</span> <span word="especially">especially</span> <span word="good">good</span> <span word="month">month</span> <span word="as">as</span> <span word="customers">customers</span> <span word="took">took</span> <span word="to">to</span> <span word="seasonal">seasonal</span> <span word="menu">menu</span> <span word="offerings">offerings</span> <span word="in">in</span> <span word="France">France</span> <span word="and">and</span> <span word="Britain">Britain</span>， <span word="and">and</span> <span word="to">to</span> <span word="a">a</span> <span word="promotion">promotion</span> <span word="in">in</span> <span word="Germany">Germany</span> <span word="based">based</span> <span word="on">on</span> <span word="the">the</span> <span word="game">game</span> <span word="of">of</span> <span word="Monopoly">Monopoly</span>.</p><p> <span word="C">C</span>.<span word="Mr">Mr</span> <span word="Hennequins">Hennequins</span> <span word="recipe">recipe</span> <span word="for">for</span> <span word="revival">revival</span> <span word="is">is</span> <span word="to">to</span> <span word="be">be</span> <span word="more">more</span> <span word="open">open</span> <span word="about">about</span> <span word="his">his</span> <span word="companys">companys</span> <span word="operations">operations</span>， <span word="to">to</span> <span word="be">be</span> <span word="locally">locally</span> <span word="relevant">relevant</span>， <span word="and">and</span> <span word="to">to</span> <span word="improve">improve</span> <span word="the">the</span> <span word="experience">experience</span> <span word="of">of</span> <span word="visiting">visiting</span> <span word="his">his</span> 6，400 <span word="restaurants">restaurants</span>. <span word="McDonalds">McDonalds</span> <span word="is">is</span> <span word="blamed">blamed</span> <span word="for">for</span> <span word="making">making</span> <span word="people">people</span> <span word="fat">fat</span>， <span word="exploiting">exploiting</span> <span word="workers">workers</span>， <span word="treating">treating</span> <span word="animals">animals</span> <span word="cruelly">cruelly</span>， <span word="polluting">polluting</span> <span word="the">the</span> <span word="environment">environment</span> <span word="and">and</span> <span word="simply">simply</span> <span word="for">for</span> <span word="being">being</span> <span word="American">American</span>. <span word="Mr">Mr</span> <span word="Hennequin">Hennequin</span> <span word="says">says</span> <span word="he">he</span> <span word="wants">wants</span> <span word="to">to</span> <span word="engage">engage</span> <span word="in">in</span> <span word="a">a</span> <span word="dialogue">dialogue</span> <span word="with">with</span> <span word="the">the</span> <span word="public">public</span> <span word="to">to</span> <span word="address">address</span> <span word="these">these</span> <span word="concerns">concerns</span>.</p><p> <span word="D">D</span>.<span word="He">He</span> <span word="introduced">introduced</span> <span word="open">open</span> <span word="door">door</span> <span word="visitor">visitor</span> <span word="days">days</span> <span word="in">in</span> <span word="each">each</span> <span word="country">country</span> <span word="which">which</span> <span word="became">became</span> <span word="hugely">hugely</span> <span word="popular">popular</span>. <span word="In">In</span> <span word="Poland">Poland</span> <span word="alone">alone</span> <span word="some">some</span> 50，000 <span word="visitors">visitors</span> <span word="came">came</span> <span word="to">to</span> <span word="McDonalds">McDonalds</span> <span word="through">through</span> <span word="the">the</span> <span word="visitors">visitors</span> <span word="programme">programme</span> <span word="last">last</span> <span word="year">year</span>. <span word="The">The</span> <span word="Nutrition">Nutrition</span> <span word="Information">Information</span> <span word="Initiative">Initiative</span>， <span word="launched">launched</span> <span word="last">last</span> <span word="year">year</span>， <span word="put">put</span> <span word="detailed">detailed</span> <span word="labels">labels</span> <span word="on">on</span> <span word="McDonalds">McDonalds</span> <span word="packaging">packaging</span> <span word="with">with</span> <span word="data">data</span> <span word="on">on</span> <span word="calories">calories</span>， <span word="protein">protein</span>， <span word="fat">fat</span>， <span word="carbohydrates">carbohydrates</span> <span word="and">and</span> <span word="salt">salt</span> <span word="content">content</span>. <span word="The">The</span> <span word="details">details</span> <span word="are">are</span> <span word="also">also</span> <span word="printed">printed</span> <span word="on">on</span> <span word="tray">tray</span>-<span word="liners">liners</span>.</p>
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