2015考研英语阅读苹果vs美孚
<p> <span word="Big">Big</span> <span word="Apple">Apple</span> <span word="v">v</span> <span word="Big">Big</span> <span word="Oil">Oil</span></p><p> 苹果<span word="vs">vs</span>美孚</p><p> <span word="BY">BY</span> <span word="ANY">ANY</span> <span word="standards">standards</span> <span word="it">it</span> <span word="is">is</span> <span word="a">a</span> <span word="remarkable">remarkable</span> <span word="achievement">achievement</span>.<span word="In">In</span> <span word="the">the</span> <span word="space">space</span> <span word="of">of</span> 14 <span word="years">years</span>, <span word="Apple">Apple</span> <span word="has">has</span> <span word="transformed">transformed</span> <span word="itself">itself</span> <span word="from">from</span> <span word="a">a</span> <span word="computer">computer</span> <span word="firm">firm</span> <span word="on">on</span> <span word="the">the</span> <span word="brink">brink</span> <span word="ofbankruptcy">ofbankruptcy</span> <span word="into">into</span> <span word="a">a</span> <span word="stockmarket">stockmarket</span> <span word="superstar">superstar</span>. <span word="On">On</span> <span word="August">August</span> 9<span word="th">th</span> <span word="its">its</span> <span word="market">market</span> <span word="capitalisation">capitalisation</span> <span word="surpassedthat">surpassedthat</span> <span word="of">of</span> <span word="Exxon">Exxon</span> <span word="Mobil">Mobil</span>, <span word="making">making</span> <span word="it">it</span> <span word="the">the</span> <span word="worlds">worlds</span> <span word="largest">largest</span> <span word="public">public</span> <span word="company">company</span>. <span word="Not">Not</span> <span word="for">for</span> <span word="long">long</span>: <span word="by">by</span> <span word="the">the</span> <span word="end">end</span> <span word="ofthe">ofthe</span> <span word="days">days</span> <span word="trading">trading</span>, <span word="the">the</span> <span word="tech">tech</span> <span word="giant">giant</span> <span word="was">was</span> $1 <span word="billion">billion</span> <span word="smaller">smaller</span> <span word="than">than</span> <span word="the">the</span> <span word="oil">oil</span> <span word="giant">giant</span>: $347 <span word="billion">billion</span> <span word="to">to</span> $348<span word="billion">billion</span>. <span word="But">But</span> <span word="Exxons">Exxons</span> <span word="lead">lead</span> <span word="is">is</span> <span word="fragile">fragile</span>. <span word="If">If</span> <span word="the">the</span> <span word="oil">oil</span> <span word="price">price</span> <span word="falls">falls</span> <span word="further">further</span>, <span word="Apple">Apple</span> <span word="will">will</span> <span word="surely">surely</span> <span word="outstrip">outstrip</span> <span word="it">it</span>.</p><p> 无论从哪个角度看，这都是引人注目的成就。在14年的时间里，苹果从一个面临倒闭的电脑公司成功转型，成为证券市场的超级明星。在8月9日其市值超过了埃克森美孚，成为世界上第一大上市公司。但不久在当日收盘时，科技巨头苹果的市值仅以10亿美元低于石油大亨：分别是3470亿美元和3480亿美元。但埃克森的领先不堪一击，如果油价继续下跌，苹果必然会超过。</p><p> <span word="Oil">Oil</span> <span word="remains">remains</span> <span word="a">a</span> <span word="vital">vital</span> <span word="raw">raw</span> <span word="material">material</span>, <span word="and">and</span> <span word="Exxon">Exxon</span> <span word="can">can</span> <span word="extract">extract</span> <span word="it">it</span> <span word="from">from</span> <span word="difficult">difficult</span> <span word="places">places</span> <span word="more">more</span> <span word="efficientlythan">efficientlythan</span> <span word="any">any</span> <span word="other">other</span> <span word="firm">firm</span>. <span word="But">But</span> <span word="Apples">Apples</span> <span word="rise">rise</span> <span word="reflects">reflects</span> <span word="the">the</span> <span word="growing">growing</span> <span word="influence">influence</span> <span word="of">of</span> <span word="the">the</span> <span word="digital">digital</span> <span word="industry">industry</span>, <span word="andthe">andthe</span> <span word="way">way</span> <span word="that">that</span> <span word="industry">industry</span> <span word="has">has</span> <span word="changed">changed</span>. <span word="It">It</span> <span word="used">used</span> <span word="to">to</span> <span word="be">be</span> <span word="dominated">dominated</span> <span word="by">by</span> <span word="companies">companies</span> <span word="such">such</span> <span word="as">as</span> <span word="IBM">IBM</span> <span word="andMicrosoft">andMicrosoft</span>, <span word="which">which</span> <span word="made">made</span> <span word="their">their</span> <span word="billions">billions</span> <span word="selling">selling</span> <span word="software">software</span> <span word="and">and</span> <span word="services">services</span> <span word="to">to</span> <span word="corporations">corporations</span>. <span word="Apple">Apple</span> <span word="hasleap">hasleap</span>-<span word="frogged">frogged</span> <span word="both">both</span> <span word="of">of</span> <span word="them">them</span> <span word="by">by</span> <span word="delighting">delighting</span> <span word="consumers">consumers</span>.</p>
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