考研英语报刊文章阅读及剖析一
<p> 考研英语报刊文章阅读及剖析(1)</p><p> <span word="The">The</span> <span word="European">European</span> <span word="Court">Court</span> <span word="sides">sides</span> <span word="with">with</span> <span word="Levi">Levi</span> <span word="Strauss">Strauss</span> <span word="in">in</span> <span word="its">its</span> <span word="battle">battle</span> <span word="with">with</span> <span word="Tesco">Tesco</span></p><p> <span word="IT">IT</span> <span word="WAS">WAS</span> <span word="a">a</span> <span word="ruling">ruling</span> <span word="that">that</span> <span word="had">had</span> <span word="consumers">consumers</span> <span word="seething">seething</span> <span word="with">with</span> <span word="anger">anger</span> <span word="and">and</span> <span word="many">many</span> <span word="a">a</span> <span word="free">free</span> <span word="trader">trader</span> <span word="crying">crying</span> <span word="foul">foul</span>. <span word="On">On</span> <span word="November">November</span> 20<span word="th">th</span> <span word="the">the</span> <span word="European">European</span> <span word="Court">Court</span> <span word="of">of</span> <span word="Justice">Justice</span> <span word="decided">decided</span> <span word="that">that</span> <span word="Tesco">Tesco</span>, <span word="a">a</span> <span word="British">British</span> <span word="supermarket">supermarket</span> <span word="chain">chain</span>, <span word="should">should</span> <span word="not">not</span> <span word="be">be</span> <span word="allowed">allowed</span> <span word="to">to</span> <span word="import">import</span> <span word="jeans">jeans</span> <span word="made">made</span> <span word="by">by</span> <span word="America">America</span> <span word="s">s</span> <span word="Levi">Levi</span> <span word="Strauss">Strauss</span> <span word="from">from</span> <span word="outside">outside</span> <span word="the">the</span> <span word="European">European</span> <span word="Union">Union</span> <span word="and">and</span> <span word="sell">sell</span> <span word="them">them</span> <span word="at">at</span> <span word="cut">cut</span>-<span word="rate">rate</span> <span word="prices">prices</span> <span word="without">without</span> <span word="getting">getting</span> <span word="permission">permission</span> <span word="first">first</span> <span word="from">from</span> <span word="the">the</span> <span word="jeans">jeans</span> <span word="maker">maker</span>. <span word="Ironically">Ironically</span>, <span word="the">the</span> <span word="ruling">ruling</span> <span word="is">is</span> <span word="based">based</span> <span word="on">on</span> <span word="an">an</span> <span word="EU">EU</span> <span word="trademark">trademark</span> <span word="directive">directive</span> <span word="that">that</span> <span word="was">was</span> <span word="designed">designed</span> <span word="to">to</span> <span word="protect">protect</span> <span word="local">local</span>, <span word="not">not</span> <span word="American">American</span>, <span word="manufacturers">manufacturers</span> <span word="from">from</span> <span word="price">price</span> <span word="dumping">dumping</span>. <span word="The">The</span> <span word="idea">idea</span> <span word="is">is</span> <span word="that">that</span> <span word="any">any</span> <span word="brand">brand</span>-<span word="owning">owning</span> <span word="firm">firm</span> <span word="should">should</span> <span word="be">be</span> <span word="allowed">allowed</span> <span word="to">to</span> <span word="position">position</span> <span word="its">its</span> <span word="goods">goods</span> <span word="and">and</span> <span word="segment">segment</span> <span word="its">its</span> <span word="markets">markets</span> <span word="as">as</span> <span word="it">it</span> <span word="sees">sees</span> <span word="fit">fit</span>: <span word="Levi">Levi</span> <span word="s">s</span> <span word="jeans">jeans</span>, <span word="just">just</span> <span word="like">like</span> <span word="Gucci">Gucci</span> <span word="handbags">handbags</span>, <span word="must">must</span> <span word="be">be</span> <span word="allowed">allowed</span> <span word="to">to</span> <span word="be">be</span> <span word="expensive">expensive</span>.</p><p> <span word="Levi">Levi</span> <span word="Strauss">Strauss</span> <span word="persuaded">persuaded</span> <span word="the">the</span> <span word="court">court</span> <span word="that">that</span>, <span word="by">by</span> <span word="selling">selling</span> <span word="its">its</span> <span word="jeans">jeans</span> <span word="cheaply">cheaply</span> <span word="alongside">alongside</span> <span word="soap">soap</span> <span word="powder">powder</span> <span word="and">and</span> <span word="bananas">bananas</span>, <span word="Tesco">Tesco</span> <span word="was">was</span> <span word="destroying">destroying</span> <span word="the">the</span> <span word="image">image</span> <span word="and">and</span> <span word="so">so</span> <span word="the">the</span> <span word="value">value</span> <span word="of">of</span> <span word="its">its</span> <span word="brands">brands</span>--<span word="which">which</span> <span word="could">could</span> <span word="only">only</span> <span word="lead">lead</span> <span word="to">to</span> <span word="less">less</span> <span word="innovation">innovation</span> <span word="and">and</span>, <span word="in">in</span> <span word="the">the</span> <span word="long">long</span> <span word="run">run</span>, <span word="would">would</span> <span word="reduce">reduce</span> <span word="consumer">consumer</span> <span word="choice">choice</span>. <span word="Consumer">Consumer</span> <span word="groups">groups</span> <span word="and">and</span> <span word="Tesco">Tesco</span> <span word="say">say</span> <span word="that">that</span> <span word="Levi">Levi</span> <span word="s">s</span> <span word="case">case</span> <span word="is">is</span> <span word="specious">specious</span>. <span word="The">The</span> <span word="supermarket">supermarket</span> <span word="argues">argues</span> <span word="that">that</span> <span word="it">it</span> <span word="was">was</span> <span word="just">just</span> <span word="arbitraging">arbitraging</span> <span word="the">the</span> <span word="price">price</span> <span word="differential">differential</span> <span word="between">between</span> <span word="Levi">Levi</span> <span word="s">s</span> <span word="jeans">jeans</span> <span word="sold">sold</span> <span word="in">in</span> <span word="America">America</span> <span word="and">and</span> <span word="Europe">Europe</span>--<span word="a">a</span> <span word="service">service</span> <span word="performed">performed</span> <span word="a">a</span> <span word="million">million</span> <span word="times">times</span> <span word="a">a</span> <span word="day">day</span> <span word="in">in</span> <span word="financial">financial</span> <span word="markets">markets</span>, <span word="and">and</span> <span word="one">one</span> <span word="that">that</span> <span word="has">has</span> <span word="led">led</span> <span word="to">to</span> <span word="real">real</span> <span word="benefits">benefits</span> <span word="for">for</span> <span word="consumers">consumers</span>. <span word="Tesco">Tesco</span> <span word="has">has</span> <span word="been">been</span> <span word="selling">selling</span> <span word="some">some</span> 15,000 <span word="pairs">pairs</span> <span word="of">of</span> <span word="Levi">Levi</span> <span word="s">s</span> <span word="jeans">jeans</span> <span word="a">a</span> <span word="week">week</span>, <span word="for">for</span> <span word="about">about</span> <span word="half">half</span> <span word="the">the</span> <span word="price">price</span> <span word="they">they</span> <span word="command">command</span> <span word="in">in</span> <span word="specialist">specialist</span> <span word="stores">stores</span> <span word="approved">approved</span> <span word="by">by</span> <span word="Levi">Levi</span> <span word="Strauss">Strauss</span>. <span word="Christine">Christine</span> <span word="Cross">Cross</span>, <span word="Tesco">Tesco</span> <span word="s">s</span> <span word="head">head</span> <span word="of">of</span> <span word="global">global</span> <span word="non">non</span>-<span word="food">food</span> <span word="sourcing">sourcing</span>, <span word="says">says</span> <span word="the">the</span> <span word="ruling">ruling</span> <span word="risks">risks</span> <span word="creating">creating</span> <span word="a">a</span> <span word="Fortress">Fortress</span> <span word="Europe">Europe</span> <span word="with">with</span> <span word="a">a</span> <span word="vengeance">vengeance</span> .</p>
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