GEICO#039;s TV Lizard
<p> 《365个英语小故事》:实用简洁的小故事，都是日常生活小故事，在学习英语的同时了解美国文化，循序渐进，轻松掌握。</p><p> <span word="Nowadays">Nowadays</span>, <span word="GEICO">GEICO</span> <span word="is">is</span> <span word="a">a</span> <span word="well">well</span>-<span word="known">known</span> <span word="insurance">insurance</span> <span word="company">company</span>. <span word="For">For</span> <span word="many">many</span> <span word="years">years</span>, <span word="however">however</span>, <span word="it">it</span> <span word="was">was</span> <span word="unnoticed">unnoticed</span>. <span word="Other">Other</span> <span word="companies">companies</span>, <span word="like">like</span> <span word="Allstate">Allstate</span> <span word="and">and</span> <span word="Farmers">Farmers</span>, <span word="were">were</span> <span word="more">more</span> <span word="popular">popular</span>. <span word="Then">Then</span> <span word="GEICO">GEICO</span> <span word="tried">tried</span> <span word="something">something</span> <span word="different">different</span>; <span word="it">it</span> <span word="got">got</span> <span word="a">a</span> <span word="new">new</span> <span word="ad">ad</span> <span word="agency">agency</span>.</p><p> <span word="The">The</span> <span word="owner">owner</span> <span word="of">of</span> <span word="the">the</span> <span word="agency">agency</span>, <span word="Billy">Billy</span> <span word="Ray">Ray</span> <span word="Childers">Childers</span>, <span word="was">was</span> <span word="from">from</span> <span word="Virginia">Virginia</span>. <span word="Years">Years</span> <span word="ago">ago</span>, <span word="he">he</span> <span word="had">had</span> <span word="tried">tried</span> <span word="to">to</span> <span word="start">start</span> <span word="his">his</span> <span word="own">own</span> <span word="agency">agency</span> <span word="in">in</span> <span word="Manhattan">Manhattan</span>. <span word="But">But</span> <span word="when">when</span> <span word="New">New</span> <span word="Yorkers">Yorkers</span> <span word="heard">heard</span> <span word="his">his</span> <span word="southern">southern</span> <span word="accent">accent</span>, <span word="they">they</span> <span word="gave">gave</span> <span word="him">him</span> <span word="the">the</span> <span word="cold">cold</span> <span word="shoulder">shoulder</span>. <span word="Angry">Angry</span>, <span word="Billy">Billy</span> <span word="Ray">Ray</span> <span word="returned">returned</span> <span word="to">to</span> <span word="Virginia">Virginia</span>. <span word="Someday">Someday</span>, <span word="he">he</span> <span word="hoped">hoped</span> <span word="to">to</span> <span word="teach">teach</span> <span word="those">those</span> <span word="New">New</span> <span word="Yorkers">Yorkers</span> <span word="a">a</span> <span word="lesson">lesson</span>.</p><p> <span word="He">He</span> <span word="set">set</span> <span word="up">up</span> <span word="his">his</span> <span word="new">new</span> <span word="ad">ad</span> <span word="agency">agency</span> <span word="in">in</span> <span word="Raleigh">Raleigh</span>. <span word="Then">Then</span> <span word="he">he</span> <span word="called">called</span> <span word="up">up</span> <span word="GEICO">GEICO</span> <span word="headquarters">headquarters</span> <span word="in">in</span> <span word="New">New</span> <span word="York">York</span>. <span word="He">He</span> <span word="told">told</span> <span word="them">them</span> <span word="that">that</span> <span word="they">they</span> <span word="could">could</span> <span word="improve">improve</span> <span word="their">their</span> <span word="sales">sales</span> <span word="if">if</span> <span word="they">they</span> <span word="used">used</span> <span word="a">a</span> <span word="gecko">gecko</span> <span word="to">to</span> <span word="advertise">advertise</span> <span word="GEICO">GEICO</span>. <span word="They">They</span> <span word="balked">balked</span> <span word="at">at</span> <span word="first">first</span>, <span word="but">but</span> <span word="then">then</span> <span word="approved">approved</span> <span word="his">his</span> <span word="ad">ad</span> <span word="campaign">campaign</span>. <span word="In">In</span> <span word="the">the</span> <span word="new">new</span> <span word="commercial">commercial</span>, <span word="the">the</span> <span word="animated">animated</span> <span word="lizard">lizard</span> <span word="said">said</span>, <span word="m">m</span> <span word="a">a</span> <span word="gecko">gecko</span>, <span word="not">not</span> <span word="a">a</span> <span word="GEICO">GEICO</span>. <span word="GEICO">GEICO</span> <span word="was">was</span> <span word="originally">originally</span> <span word="going">going</span> <span word="to">to</span> <span word="do">do</span> <span word="one">one</span> <span word="TV">TV</span> <span word="commercial">commercial</span> <span word="with">with</span> <span word="the">the</span> <span word="bright">bright</span> <span word="green">green</span> <span word="lizard">lizard</span>, <span word="and">and</span> <span word="then">then</span> <span word="retire">retire</span> <span word="it">it</span>. <span word="But">But</span> <span word="viewers">viewers</span>, <span word="especially">especially</span> <span word="women">women</span>, <span word="fell">fell</span> <span word="in">in</span> <span word="love">love</span> <span word="with">with</span> <span word="the">the</span> <span word="cute">cute</span> <span word="gecko">gecko</span>. <span word="So">So</span> <span word="GEICO">GEICO</span> <span word="decided">decided</span> <span word="to">to</span> <span word="do">do</span> <span word="a">a</span> <span word="few">few</span> <span word="more">more</span> <span word="commercials">commercials</span>. <span word="And">And</span> <span word="then">then</span> <span word="a">a</span> <span word="few">few</span> <span word="more">more</span>.</p><p> <span word="The">The</span> <span word="clever">clever</span> <span word="lizard">lizard</span> <span word="with">with</span> <span word="the">the</span> <span word="British">British</span> <span word="accent">accent</span> <span word="is">is</span> <span word="now">now</span> <span word="eight">eight</span> <span word="years">years</span> <span word="old">old</span> <span word="and">and</span> <span word="stars">stars</span> <span word="in">in</span> <span word="a">a</span> <span word="new">new</span> <span word="commercial">commercial</span> <span word="every">every</span> <span word="several">several</span> <span word="months">months</span>. <span word="It">It</span> <span word="has">has</span> <span word="made">made</span> <span word="GEICO">GEICO</span> <span word="famous">famous</span> - <span word="almost">almost</span> <span word="as">as</span> <span word="famous">famous</span> <span word="as">as</span> <span word="the">the</span> <span word="gecko">gecko</span> <span word="itself">itself</span>!</p>
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