如何写出有说服力的电子邮件
<p><span word="E">E</span>-<span word="mails">mails</span> <span word="are">are</span> <span word="the">the</span> <span word="most">most</span> <span word="common">common</span> <span word="document">document</span> <span word="in">in</span> <span word="the">the</span> <span word="business">business</span> <span word="world">world</span>. <span word="Unfortunately">Unfortunately</span>, <span word="many">many</span> <span word="e">e</span>-<span word="mails">mails</span> <span word="are">are</span> <span word="so">so</span> <span word="poorly">poorly</span> <span word="written">written</span> <span word="that">that</span> <span word="recipients">recipients</span> <span word="must">must</span> <span word="struggle">struggle</span> <span word="to">to</span> <span word="figure">figure</span> <span word="out">out</span> <span word="why">why</span> <span word="they">they</span>'<span word="re">re</span> <span word="reading">reading</span> <span word="the">the</span> <span word="e">e</span>-<span word="mail">mail</span> <span word="and">and</span> <span word="what">what</span> <span word="they">they</span>'<span word="re">re</span> <span word="supposed">supposed</span> <span word="to">to</span> <span word="do">do</span> <span word="about">about</span> <span word="it">it</span>.</p><p>电子邮件是商业世界里最常见的文件形式。不幸的是，很多电子邮件都写得非常差，以至于邮件接收者必须努力搞清楚他们为什么在读那封电子邮件以及他们应该针对那封电子邮件的内容做什么事情。</p><p><span word="Here">Here</span>'<span word="s">s</span> <span word="a">a</span> <span word="foolproof">foolproof</span> <span word="method">method</span> <span word="to">to</span> <span word="write">write</span> <span word="e">e</span>-<span word="mails">mails</span> <span word="that">that</span> <span word="get">get</span> <span word="the">the</span> <span word="job">job</span> <span word="done">done</span>.</p><p>以下是让电子邮件完成任务的简单且万无一失的方法。</p><p>1. <span word="Have">Have</span> <span word="a">a</span> <span word="specific">specific</span> <span word="decision">decision</span> <span word="in">in</span> <span word="mind">mind</span>.</p><p>1.在心中有一个具体的决定。</p><p><span word="The">The</span> <span word="goal">goal</span> <span word="of">of</span> <span word="an">an</span> <span word="e">e</span>-<span word="mail">mail</span> <span word="is">is</span> <span word="always">always</span> <span word="to">to</span> <span word="get">get</span> <span word="the">the</span> <span word="recipient">recipient</span>(<span word="s">s</span>) <span word="to">to</span> <span word="make">make</span> <span word="a">a</span> <span word="decision">decision</span> <span word="of">of</span> <span word="some">some</span> <span word="kind">kind</span>. <span word="Otherwise">Otherwise</span>, <span word="why">why</span> <span word="bother">bother</span> <span word="writing">writing</span> <span word="the">the</span> <span word="it">it</span>? <span word="Therefore">Therefore</span>, <span word="before">before</span> <span word="you">you</span> <span word="write">write</span> <span word="anything">anything</span>, <span word="ask">ask</span> <span word="yourself">yourself</span>: <span word="exactly">exactly</span> <span word="what">what</span> <span word="decision">decision</span> <span word="do">do</span> <span word="I">I</span> <span word="want">want</span> <span word="the">the</span> <span word="recipient">recipient</span> <span word="to">to</span> <span word="make">make</span>? <span word="As">As</span> <span word="with">with</span> <span word="all">all</span> <span word="business">business</span> <span word="writing">writing</span>, <span word="vagueness">vagueness</span> <span word="is">is</span> <span word="the">the</span> <span word="opposite">opposite</span> <span word="of">of</span> <span word="useful">useful</span>. <span word="The">The</span> <span word="clearer">clearer</span> <span word="the">the</span> <span word="goal">goal</span>, <span word="the">the</span> <span word="more">more</span> <span word="convincing">convincing</span> <span word="your">your</span> <span word="e">e</span>-<span word="mail">mail</span> <span word="will">will</span> <span word="be">be</span>.</p><p>电子邮件的目的总是让邮件接收者做出某种决定。否则，为什么要费劲写电子邮件呢?因此，在你写任何东西之前，你都要问自己：我到底想让邮件接收者做出什么样的决定?就所有的商业写作而言，模糊性是实用性的对立面。你的电子邮件的目标越清晰越有说服力。</p>
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